ConversionXL
APRIL 25, 2017
Conversion optimization teams, unlike more established marketing practices like SEO and PPC, don’t fit naturally within traditional organizations (not unlike growth teams , actually). Different Conversion Optimization Team Structures. Centralized Conversion Optimization Teams. Image Source.
ConversionXL
SEPTEMBER 17, 2018
You may want to create a simple prediction—or automate a few repetitive tasks in your PPC campaigns. Everyone who works with PPC tools has probably experienced the same problem at least once.) JavaScript is one of the most frequently used programming languages in web development (besides HTML and CSS). Difficulty : 8/10.
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ConversionXL
OCTOBER 21, 2012
Because you read this blog, you already know you should be conducting a/b testing on your landing pages and website to increase conversions, but did you know the same principles apply to your emails? If they had simply started sending the e-newsletter on Tuesdays without A/B testing the send day they would have missed out on conversions.
ConversionXL
FEBRUARY 18, 2016
Deploy custom HTML tags that break something on the site, but there’s inadequate analytics alert setup or not enough QA to detect it for a long period of time. You want to know the conversion rate of your right-rail email newsletter opt-in. For example, the conversion rate is higher on Blog Post A than Blog Post B.
Duct Tape Marketing
JANUARY 25, 2016
MicroData , as defined by Wikipedia, is a WHATWG HTML specification used to nest metadata within existing content on web pages. RFDa or Resource Description Framework in Attributes is another format that adds a set of attribute-level extensions to HTML, XHTML and various XML-based document types for embedding rich metadata within web pages.
crowdSPRING Blog
DECEMBER 14, 2016
Or you might actually see some early benefits and more conversions (i.e. If your revenue model is the sale of a service or product, your goal could be to get your cost per conversion below a certain amount after 90 days. Define Conversions Properly. A conversion is an action that a user performs on your site.
ConversionXL
OCTOBER 6, 2015
Every industry is plagued by myths, misunderstanding and half truths – and conversion optimization is no different. With the help of some of the top experts in conversion optimization, here is a list of the 7 most poisonous conversion optimization myths: 1. This may be the most pervasive myth in conversion optimization.
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