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Selling to the enterprise: “Sell to few” vs. “sell to many”?

Version One Ventures

“Sell to few”: Traditional enterprise sales. Selling into this market requires the traditional enterprise sales approach, comprised of a large ‘boots on the ground’ field sales team that works with key decision makers (e.g. CTO, VP of HR) in the customer organization. CTO, VP of HR) in the customer organization.

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Digital Revenue Expert – Vince Thompson

SoCal CTO

Vince: I’m an author, speaker and management consultant with a special expertise in online media sales. I started out as screenwriter, went into local television, ran ad sales in the west for AOL and joined Facebook in the companies very early days. Our current focus is Actors and Actresses and we are moving into other verticals.

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Ardent 1: Supercomputers Get Personal

Steve Blank

I had last been in Chapel Hill on a winter’s day in 1986, traveling with the VP of Sales of our new supercomputer startup, Ardent. My ex-boss was going to be the VP of Engineering and I would report to the CEO whose marketing acumen and sales instincts seemed at the time to be telepathic and sense of theater was legend.

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Our Investment in One Jackson: Fresh, Yet Familiar

Genuine VC

CEO Anne Raimondi and my partner Rob were colleagues together at eBay in the early 2000’s before she went on the lead product and/or marketing at many household internet names like Zazzle, InsiderPages, and SurveyMonkey. Her co-founder and CTO Yee Lee worked with both my partner Lee Hower and myself (at PayPal and Venrock, respectively).

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How to Make Mobile eCommerce Convert: What???s Effective In Mobile Design Right Now

ConversionXL

One way to get around this is for sites to have a native app, which (depending on the vertical) has the user perpetually logged in, or requires the user to login before the purchase is finally made. A simple example of this is flash sales, which take advantage of the immediacy and personal nature of a smartphone.

Mobile 99
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30 Machine Intelligence Startups to Watch in Israel

VC Cafe

Artificial Intelligence is an important, foundational technology that gets more important every year and will be used to solve more and more problems going forward. Chen Zamir is the company’s CTO and former Intelligence officer in the IDF as well as Paypal risk manager.

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Technology, Innovation, and Modern War – Class 8 – AI – Chris Lynch and Nand Mulchandani

Steve Blank

He also said, “The most important hire I made in my time at the JAIC was the chief technology officer, Nand Mulchandani.” In this class session Nand Mulchandani, JAIC CTO who just completed an extended stint as Acting Director, continued the discussion of AI and the role of the JAIC. Selling JAIC Like Enterprise Sales.