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Are You Putting Your Rock Star Customers To Work?

YoungUpstarts

For example, Hitachi Data Systems (HDS) develops excellent technology in the data storage and knowledge management space, led by visionary Chief Technology Officer Hu Yoshida, and has won passionate customers in the process. That alone gives you far more valuable knowledge than the usual outside ‘influencer.’.

Customer 154
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SuperMac War Story 6: Building The Killer Team – Mission, Intent.

Steve Blank

When I asked our trade show manager she looked at me like I was the house idiot and said, “Steve, don’t you know that my job is to set up our trade show booth?” But my favorite was when the public relations manager said, “we’re here to write press releases and answer the phone in case the press calls.” This is a big idea.

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SuperMac War Story 9: Sales, Not Awards « Steve Blank

Steve Blank

He had teamed up with a former product manager at P&G to deliver seminars on just this subject. It was a management problem. We had been outsourcing an important part of our demand creation strategy – packaging – to an outside agency without having the expertise to judge or manage the results.

Sales 120
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Why Your Startup Needs a Sales Methodology

Both Sides of the Table

It’s OK because in an era where you can much more rapidly prototype and build products it is far more beneficial to launch your first version, get initial customer traction and then talk to your customer base to understand how well it meets their needs. So there you have it. In the next post I’ll go more in depth into “pain.”.

Sales 393
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Learning outside the classroom: HCI in the Real World

K9 Ventures

There are some phenomenal seminar series/talks at Stanford that I thoroughly enjoyed and learned so much from while I was a student. ETL : Entrepreneurial Thought Leaders Series in Management Science and Engineering. Social Seminar in the Department of Psychology. VFTT : View From The Top at the Graduate School of Business.

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Going to Trade Shows Like it Matters – Part 1 « Steve Blank

Steve Blank

Get yourself into the booth selection meetings and get to know the manager. Look for locations near entrances, food concessions, rest rooms, seminar rooms, or close to major exhibitors. Tradeshow Seminars Almost all tradeshows have conferences and seminar sessions; is your company keynoting any?

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Clients First: Move You Beyond The Cliché And Change Your Business Forever

YoungUpstarts

Since then, we have lived through a bubble and survived a horrible economic downturn — and managed to prosper through both, while many of our fellow realtors never recovered. Maybe it’s going to a seminar. JoAnn and I entered real estate in 1996 when interest rates were almost 9 percent.

Customer 140