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The State of Gaming in 2022

VC Cafe

The portion of women who play games has increased (+5%), with almost as many women playing games as men – 85% vs 81%, respectively ( source ) Gaming is expanding – companies who didn’t traditionally do gaming (like Netflix ) have understood that it’s a key activity for their customers time spent outside of work.

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How To Identify Mobile App Opportunities Within Your Business

YoungUpstarts

In fact, one of the most difficult obstacles for most businesses is convincing the main power houses (board members, directors, investors) to sign off on the budget needed to fully explore these opportunities; especially when it comes to investing in mobile technology, i.e. mobile app development. This is where your research comes in.

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Should Startups Focus on Profitability or Not?

Both Sides of the Table

Exec Summary: Most companies (98+%) in the world (even tech startups) should be very profit focused. If you had huge customer growth but just didn’t focus on revenue that’s a different story. If you spent the 3 years perfecting some hugely differentiated technology IP that may also be different.

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Enhancing Marketing Strategies with AI Assistance

Duct Tape Marketing

Click on over and give us a review on iTunes, please! So by following these prompts, by seeing how we've broken up the prompts into certain pillars, brand industry leads, CX customer experience, it, it really gives you a, a very good feel for how we view strategy in general. Like this show? So that's certainly one area competition.

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Making Decisions in Context

Austin Startup

There are many ways to measure technical skills and check work histories and achievements, but assessment of team chemistry is a high art form. Compensation decisions obviously affect hiring and retention. Make your choices only after you’ve done some due diligence with other companies where they’ve served.

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A Complete Guide to Account-Based Marketing: Win Over Your Ideal Customer

ConversionXL

Account-based marketing is an approach where marketing and sales work together to nurture target accounts and convert or retain customers. Sales finds aligned accounts and works with marketing to create customized journeys. Sales and marketing collaborate until a deal is closed and beyond to secure long-term customer retention.

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The Modern Approach To Account Based Marketing

ConversionXL

While reading a book called “ No Forms, No Cold Calls & No Spam ” by Latané Conant, I came to the realization that many vendors try to position ABM as a $40,000 technology stack problem. When sales made a list of logos they wanted to sell, or the list of ‘dream customers’ to close.

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