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5 Agile Practices That Are Fueling Marketing Teams

ConversionXL

51% can change gears quickly based on feedback from customers. While software developers prefer more prescriptive methods, like Scrum , marketers borrow heavily from the Kanban framework. The most recent stats show that 47% of marketers are using a hybrid approach, and only 14% actually use pure Scrum. Image source ).

Agile 87
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How To Work Better with Your Co-Founder

ReadWriteStart

It's also challenging to attract and retain a loyal community of customers and users. A quick note, while I primarily talk about co-founders, the same principals should also be applied to interacting with all early employees as you really are partners on the mission to build a great product. Never Minimize the Value of Your Co-Founder.

Cofounder 121
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Stop Starting, Start Finishing with Agile

ReadWriteStart

Agile mindset is a system of beliefs characterized by a customer-centric approach, emphasizing communication and consistent collaboration with the customer and inside the team. It is executed through practices of Kanban , Scrum, XP. Keep up effective communication with your team and the customer. Customer satisfaction.

Agile 146
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Tale of Two Valleys: LA and the Bay Area from an Investor’s Perspective

Mucker Lab

For the last couple of years, I’ve been investing in startups as a partner at Mucker, while spending a lot of time in the Valley working with potential co-investors and partners. Oftentimes they see a market need and simply want to serve those customers. That number in the Valley might be closer to 10%.

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Should Your Startup Be an Agile Company

Women Entrepreneurs Can

The first factor when deciding how agile your startup should be is what kind of a company it is, in which industry it is and what kind of a product or service you will be offering to your customers. Will you be taking on partners or even outsourced help? How Big Are You? And How Do You Plan to Grow? How quickly will this happen?

Agile 40
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The Lean LaunchPad Goes to Middle School

Steve Blank

By Tuesday morning, students fleshed out what they believed to be their value proposition and customer segments. Scrum boards went up detailing everything they needed to accomplish by Friday afternoon. Tuesday afternoon they got out of the building and headed to a local mall to begin the customer validation and development process.

Lean 308
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Startup Resources

www.vccafe.com

Steve Blank on Lean Customer Development. Customer service. Google Custom Search Engine. Customer Relationship Management. great web customer acquisition tutorials. customer retention, churn reduction, lifetime value. free/cheap web customer relationship mgmt software. Codeacademy. Steve Blank.