Remove Distribution Remove Forecast Remove Marketing Remove Product Development
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Is the Lean Startup Dead?

Steve Blank

Reading the NY Times article “ Jeffrey Katzenberg Raises $1 Billion for Short-Form Video Venture, ” I realized it was time for a new startup heuristic: the amount of customer discovery and product-market fit you need to find is inversely proportional to the amount and availability of risk capital. ” Fire, Ready, Aim.

Lean 335
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How to Survive Four Common Worst Case Scenarios

Startup Professionals Musings

There are unknowns at every turn, leading product development, attracting customers, managing cash, and dealing with human resources and office politics. Make it clear that you intend to re-forecast your plan every three months, and communicate changes proudly to your team, rather than apologetically.

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Why the Future of Tesla May Depend on Knowing What Happened to Billy Durant

Steve Blank

When Sloan arrived at GM in 1920 he realized that the traditional centralized management structures organized by function (sales, manufacturing, distribution, and marketing) were a poor fit for managing GM’s diverse product lines. Modern Corporation Marketing. auto market. car market. General Motors had 20%.

Michigan 296
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Four Common Startup Issues Which Threaten Survival

Startup Professionals Musings

There are unknowns at every turn, leading product development, attracting customers, managing cash, and dealing with human resources and office politics. Make it clear that you intend to re-forecast your plan every three months, and communicate changes proudly to your team, rather than apologetically.

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Worst Case Survival Guide for Startups

Startup Professionals Musings

There are unknowns at every turn, leading product development, attracting customers, managing cash, and dealing with human resources and office politics. Make it clear that you intend to re-forecast your plan every three months, and communicate changes proudly to your team, rather than apologetically.

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3 Ways To Avoid Being Seen As A Fraud In Your Crowdfunding Campaigns

YoungUpstarts

Too often, entrepreneurs don’t give themselves enough time to get a viable product to market. Most backers lack experience with product development, manufacturing, and distribution. Double your forecast. If you are wrong and can deliver products early, you’ll look like a hero.

Campaign 100
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How to Create a Market Penetration Strategy — 2021 Guide

Up and Running

If you’re looking to start or expand your business, you need to have a firm understanding of how to enter and grow within your chosen market. This requires you to take what you’ve learned during your market analysis to develop a market penetration strategy for your business. Market penetration definition.