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supermac War Story 1: Joining supermac

Steve Blank

They had an existing distribution channel and their dealers and customers thought they knew who the company was and what it stood for. When I went through their financials as part of my due diligence I realized that if they ditched their low margin disk drive products, it wouldn’t take much to make them a profitable company.

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Brad Feld Drops Knowledge. Here’s What He Said …

Both Sides of the Table

RSS was something that had appeared.” “….I And I would rather, even before the executive summary, have something to play with (a demo)…” It falls in the category of show don’t tell. We have a theme we call Protocol, which are technology protocols and markets built around technology protocols like SMTP for email and RSS.

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Can You Trust Any vc's Under 40?

Steve Blank

One of the biggest mistakes entrepreneurs make is misunderstanding the role of venture capital investors. There’s lots of lore, emotion, and misconceptions of what VC’s do or don’t do for entrepreneurs. What Do VC’s Do? The reality is that VC’s have one goal – to maximize the amount of money they return to their investors.

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Times Square Strategy Session – Web Startups and Customer Development

Steve Blank

Even startups that are dominated by technical risk have the customer validation risk of finding positive ROI distribution in a large market. Slightly off-topic, there’s a good example of an entrepreneur going through the “Discovery/Validation&# process for a web business that charges for its product here. Examples here.

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The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

customers aren’t buying it, the cost of distribution is too high, etc.) The Focus on a Finished Product Rather than a Minimum Feature Set The passion of an entrepreneur coupled with the product development diagram drives you to believe that all you need to do is build the product (in all its full-featured glory) and customers will come.

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Going to Trade Shows Like it Matters – Part 2

Steve Blank

Everyone should have a chance to walk the floor looking for deals, technology, distribution, customers, etc. Partnership Opportunities At any show you are attending there has to be tons of opportunity for business to business relationships you hadn’t thought about. Write it down and keep it in a tradeshow handbook for those who will follow.

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SuperMac War Story 9: Sales, Not Awards « Steve Blank

Steve Blank

SuperMac sold our graphic boards for the Macintosh through multiple distribution channels: direct sales to major accounts, national chains, independent rep firms, etc. But the computer retail channel was a large part of our sales.

Sales 120