Remove Dividend Remove Marketing Remove Product Development Remove Sales
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How to Configure Your Startup Team

Both Sides of the Table

My rationale is simple: everything goes wrong and only great teams can respond to competitors, markets, funding environments, staff departures, PR disasters and the like. Without strong PMs you build crappy products that nobody needs or that real people can’t use. Final startup grind from msuster.

Cofounder 388
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Recruiting Should Be Your #1 Priority From Day 1

YoungUpstarts

Hiring = Sales. A good recruitment process has many parallels with a sales funnel. As with sales, these core reasons need to be compelling to candidates, while being as unique to you (competitive differentiation) as possible. Market dynamics also play a role, with some types of candidates in shorter supply than others.

Cofounder 164
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How to Hack Growth When Growth Stalls

ConversionXL

One of the greatest threats to long-term success is when companies aren’t vigilant enough about responding to the changes in their market—whether it’s by failing to spot product or channel fatigue, acknowledge new competition, make needed updates to products or marketing adjustments in a timely fashion, or embrace new technology coming online.

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5 Financial Concepts Every Startup Founder Should Know

The Startup Magazine

So you’ve started a business: you’ve made a great product, achieved product-market fit and have an extraordinary road map laid out. But to build a scalable business you need more than just product-market fit. There’s more to your business’s success than how great your product is. Asset valuation.

Founder 148
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How To See The Distinction Between Business Objectives And Business Priorities

YoungUpstarts

For example, it’s not surprising that when store shelves are flooded with new products launched in pursuit of incremental market share and sales, supply chain suffers. In such situations, SKUs must be rationalized using a demand-based approach to realize necessary improvements without negatively impacting sales and profits.

Green 133
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The Secret Innovation Budget

Start Up Blog

Research & Development and Marketing traditionally lived in different worlds. R&D for innovation purpose happened in secret, in the lab, while Marketing was mostly just advertising. It’s a ‘trick’ any firm big enough to have a marketing budget might want to embrace. The advertising itself?

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Lessons Learned: The one line split-test, or how to A/B all the time

Startup Lessons Learned

Thats when this approach can pay huge dividends. This gets me into trouble, because it conjures up for some the idea that product development is simply a rote mechanical exercise of linear optimization. You just constantly test little micro-changes and follow a hill-climbing algorithm to build your product.