eCommerce Finance Metrics Retention 
Hearpreneur
OCTOBER 25, 2023
3- Investing both time and finance Photo Credit: Jonathan Hussey The biggest thing for me is to understand what you're undertaking before you start. Services like Shopify and BigCommerce have given many people the impression that eCommerce is an easy industry to succeed in. Thanks to Danielle Sabrina, Society22 PR ! #3-
Both Sides of the Table
APRIL 26, 2016
There has been a lot of public debate over the past several weeks about whether it’s a good thing to be “gross margin positive” or not and commentary always reminds me that some people at startups don’t quite understand financial metrics or even how to think about which ones are healthy. The first input is CAC. Customer acquisition cost.
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Hearpreneur
JANUARY 19, 2022
Especially during challenging times, retention is significantly more crucial than acquisition. 6- Stepped up eCommerce. Although our in-person services were put on hold, our eCommerce products, including virtual services tripled in revenue. 11- Paying attention to metrics. Thanks to Gavin Johnson, Evking ! #3-
Hunter Walker
JANUARY 2, 2017
This keeps them aligned with their investors since a $250m exit with modest venture financing raised can be wonderful for all parties, but the same transaction can look awful if your last round was $60m on $300m pre! Here the acquisition becomes more metric-driven and the assumptions around growth and multiples drive the offer.
VC Cafe
NOVEMBER 2, 2019
One question that keeps coming up when speaking with early stage entrepreneurs when it comes to funding, is what metrics the company needs to hit to raise seed/series A/B etc: What’s a good conversion rate? Investors look beyond top line metrics to assess other important factors. What should our MRR growth be?
View from Seed
JUNE 16, 2015
Here are some top-line metrics that I think are worth shooting for: For marketplace businesses: $5M-$10M in annual GMV run rate. For ecommerce: >$500K revenue/month. In terms of other metrics, some ideas: At least 6 months of cohort data that shows solid retention over time and signals a strong LTV relative to CAC.
Occam's Razor
JULY 18, 2011
You must use metrics that are unique to the medium. Ready for the best email marketing campaign metrics? So for our email campaign analysis let’s look at metrics using that framework. Optimal Acquisition Email Metrics. Allow me to rush and point out that this metric is usually just directionally accurate.
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