Sat.Jul 29, 2017

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4 Proven Ways To Increase Website Conversions

YFS Magazine

Driving traffic to your website isn't enough if those visitors don't convert into customers. Here are four smart ways to boost website conversions.

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The meaning of ‘creativity’ is lost in corporate culture – lets save it

The Next Web

Creativity is a term thrown about the workplace all too often. It bounces off the walls, flying over the heads of employees, and often fizzles out in a corner, without always having made the desired impact. It’s no wonder then, many employees switch off as soon as they hear the word. 80 percent of people feel pressured to be productive rather than creative at work and most people don’t even believe that they are creative in the first place.

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Is “Send Them a Proposal” the Only Tool in Your Sales Arsenal?

Small Business Force

Building a business is always about acquiring customers and driving revenue. And that’s about selling - creating and delivering value. Many entrepreneurs believe their products are so good they sell themselves and all they need to do is present them and then send a proposal and the sale is theirs! Over the years, having run and advised dozens of companies, I’ve seen every manner of a sales force and sales process, and that rarely was ever the case.

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Why relentless curiosity is a must for CEOs

The Next Web

There is no question we are in a period of profound change. Very soon, seven billion people will be seamlessly connected to each other and all of humanity’s accumulated knowledge. We’ll be permanently and invisibly connected to an internet that is an ever-present fabric in our lives, surrounded by a cloud of data that knows our every preference and habit.

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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Millennial Women In Leadership, Don’t Lean In – Leap

YFS Magazine

It is incumbent upon women in leadership positions to capitalize on this “perfect storm” moment in the feminist movement.

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Coaching and Turnaround

VC Cafe

“Anyone can be confident with a full head of hair. But a confident bald man?—?there’s your diamond in the rough”?—?Larry David. I’ve started a 30 day blogging challenge (more about it here and please sign up to receive the newsletter ). This is day six. John Taffer. Today I’d like to try a different format and discuss coaching, but from the point of view of a different industry.

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7 Keys To Positioning For Success In The Gig Economy

Startup Professionals Musings

In case you hadn’t noticed, the world of business is becoming more and more a “gig economy.” This simply means that the number of people with a long-term single-employer agreement is going down, and the number of short-term contractors and freelancers is going up. It’s good for professionals, who get more control, and good for companies, who need more flexible staffing.

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How Facebook Advertising Can Help You Rake In The Cash

YoungUpstarts

If you’re starting a new online business, there is one huge mistake that will sink your business before you even have a chance to succeed. And you’re probably making it. Online marketing guru Alex Jeffreys works with hundreds of coaches, consultants, and service providers each year. In those hundreds of conversations, he noticed one common fear holding all of them back.

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How to Turn Your Blogs into a Book in 10 Simple Steps

Rembrandt Communications

Discover content marketing strategy, SEO , B2B copywriting, and PR tips here from Melanie Rembrandt. If you want to write a book and just don’t have the time, check out our new infographic… How to Turn Your Blogs Into a Book in 10 Simple Steps or Less… The post How to Turn Your Blogs into a Book in 10 Simple Steps appeared first on B2B copywriting, content marketing strategy and PR that boost sales, awareness and credibility fast!

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Weekend Favs July 29

Duct Tape Marketing

Weekend Favs July 29 written by John Jantsch read more at Duct Tape Marketing. My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one that I took out there on the road.

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“Everything is a marketing campaign now, even policy ideas” – Renee DiResta Connecting Politics, Anti-Vaxxers & Social Media

Hunter Walker

Badass. Renee DiResta is badass. Not self-proclaimed badass. But like seriously badass. Click on that bio link in the previous line. Look for yourself. Then read the below. Seriously badass. Enjoy Five Questions with Renee. . Hunter Walk : You went from Wall St Trader to VC at OATV to operating side now at Haven , a logistics startup. Is there a consistent attribute underlying those different roles, or do they reflect changing perspectives on what interested you?