article thumbnail

Retro: My Favorite Blog Post on Raising VC

Both Sides of the Table

There was no viral social networking products back then like Twitter where people could easily discover your content. I had planned a balance of large companies and SMB/divisional sales but have changed my thinking. Reasons: cost of sales executives, long sales cycles, deep functional requirements. Folksonomy.

article thumbnail

Cracking The Code: Unveilling of the Bessemer's 10 laws of Cloud.

Cracking the Code

Get instrument rated, and trust the 6Cs of Cloud Finance (more.) Study the Sales Learning Curve and Only Invest behind Success (more.) In regards to calculatimg the "Magic Number" - should the amount included as sales and marketing costs match the length of the sales cycle? Yahoo Finance.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Cracking The Code: Impact of the recession on SaaS.

Cracking the Code

However, if the SaaS & Cloud computing industry is doing relatively well in this downturn, the recession has severely impacted the sales&marketing productivity of these companies, with longer sales cycle, smaller deal size and limited upsells opportunity. Popular Media: the key to viral marketing. Yahoo Finance.

article thumbnail

Lessons Learned: Validated learning about customers

Startup Lessons Learned

Products can find sources of validation with impressive stats along a number of dimensions, such as high engagement, viral coefficient, or long-term retention. but few step back and really examine the underlying assumptions of startup finance. This is possibly the most insightful startup article Ive read in a while. Fantastic post.

Customer 167
article thumbnail

Designing startup metrics to drive successful behavior | For Entrepreneurs

www.forentrepreneurs.com

Cynthia Mignogna Finance Principal, OpenView Venture Partners www.openviewpartners.com blog comments powered by Disqus « SolidWorks: The best VAR management program in the world? VC Venture capital Viral growth Plugin by wpburn.com wordpress themes Copyright © David Skok 2009, 2010. Great stuff! All rights reserved.

Metrics 55
article thumbnail

10 Tips for Enterprise Software Startups

ReadWriteStart

Sellers get a lower cost of sale/shorter sales cycle and better revenue visibility. But the enterprise software bootstrapping past was based on upfront license fees where the customer took the financing risk. SaaS transfers risk from the buyer to the seller. In the end, SaaS benefits both buyers and sellers.

Software 127
article thumbnail

270+ Tools for Running a Business Online

mashable.com

Free CRM – This is a Web-based customer relationship management software that allows for sales force automation. Track leads and manage your sales pipeline. Shoutlet – Distribute and track viral marketing campaigns across social media outlets. What will you find here? Join the 2.3 2 Are We All Asking to Be Robbed?