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HOW TO: Hire the Perfect CTO

mashable.com

He is a serial entrepreneur, internationally syndicated columnist, angel investor, public speaker and author of the best-selling book Never Get a “Real&# Job: How To Dump Your Boss, Build a Business and Not Go Broke. This is especially true when it comes to tech companies hiring the wrong chief technology officer.

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Demand Generation: Turn Ideal Buyers Into Superheroes

ConversionXL

Demand generation is the combination of marketing tactics, strategies, and programs to create awareness and drive interest in your products or services. To do this, the company ran an ABM program alongside its lead gen efforts. The strategic or financial value a customer offers, makes the increased cost of running a program worth it.

Demand 91
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How To Close The Books on Your Startup

mashable.com

I’ve noticed a number of web development firms and agencies just vanish without a trace. Jobs by Simply Hired. Programming and Web Development Lists. Global Syndication Partners. January 22, 2012 07:43:33. Flag this comment. Jordan Zoot. Adults Own a Tablet or Ereader [STUDY]. Back to top.

LLC 68
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4 Considerations for Expanding Your Startup to International Markets

mashable.com

You’ll also likely be hiring local staff for your new office. Partners W3 EDGE Concentric Sky Rackspace Intridea Dynect DNS Webtrends Global Syndication Partners ABCNews CNN Metro USAToday Yahoo ©2005-2011 Mashable, Inc. Managing employees and tasks remotely can be a recipe for disaster when you’re building a nascent operation.

France 77
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LinkedIn Explores What It Takes To Be an Entrepreneur [INFOGRAPHIC]

mashable.com

Partners W3 EDGE Concentric Sky Rackspace Intridea Dynect DNS Webtrends Global Syndication Partners ABCNews CNN Metro USAToday Yahoo ©2005-2011 Mashable, Inc. Founded in 2005, Mashable is headquartered in New York City with an office in San Francisco. Reproduction without explicit permission is prohibited. All Rights Reserved.

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Why Launching a Startup Is More Expensive Than You Think

mashable.com

For example, my company decided early on to hire a UI designer, which has helped tremendously with our product development. Then we allocated the saved money into hiring the highest quality developers available — especially those who have experience working with a distributed team. Check out our starter program.

Startup 79
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What Kind of Workspace Is Best For Your Startup?

mashable.com

As his company grows, he likes the option of hiring flexibly and being able to consider job candidates from other cities and countries. “We’ve maxed out our capacity, and we’re beginning to recruit more developers — it would be quite odd to ask them to sit on the couch to work,&# says Golkin. startupcto