Media Metrics Naming Product Name 
ConversionXL
MARCH 24, 2021
Branded search happens whenever someone types a search query that contains your brand or product name. Those searching your brand name directly are more likely to convert into customers compared to those who randomly find you in search. So here you may want to perform a keyword research using your name.
Occam's Razor
OCTOBER 21, 2013
This is a simple custom report I use to look at the aggregated view: As the report above demonstrates, you can still report on your other metrics, like Unique Visitors, Bounce Rates, Per Visit Value and many others, at an aggregated level. And of course our Acquisition, Behavior, Outcome metrics. See Page Value there?
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www.rocketwatcher.com
DECEMBER 5, 2011
Product Marketing. Social Media. You are here: Home » Messaging » How to Name Your Startup. How to Name Your Startup. Naming sucks. Did you name it something stupid? But name your startup John Smith and Associates and you’ve got yourself a problem. Home About Speaking Contact.
Steve Blank
APRIL 9, 2009
competitive analyses, channel and customer collateral (white papers, data sheets, product reviews), customer surveys, and market requirements documents. And the results weren’t the traditional PR metrics of number of articles or inches of ink. The same was true for the Product Marketing group. I couldn’t care less about those.
Duct Tape Marketing
DECEMBER 15, 2014
Sharing isn’t the only metric we use, but it’s an important one. With this feature, you can create a list of things such as brand names, product names, competitors, journalists and even key employees and receive daily digests for any mentions. Social Media BuzzSumo' Competitive research.
Duct Tape Marketing
SEPTEMBER 8, 2017
They forget about users on the other side of the screen, willing to communicate to people rather than brands and products names. Time after time, social media come up with new tools to help marketers, but the latter often use them wrong. You wrongly use SMM tools. Marketing tip: Track your ads like crazy. About the Author.
Occam's Razor
JULY 22, 2013
My solution to these problems was to create a simple framework we can use to put our customers first, evaluate our marketing programs, and right-align our view of success (metrics). Or perhaps you want to sign up for their blog, or follow them on social media or… any of a bunch of other things. Oh, that makes sense.
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