article thumbnail

How to Grow Your App Startup Organically with App Store Optimization (ASO)

ConversionXL

In this post, we’re sharing how ASO helps you increase traffic and downloads, the specific on-metadata vs. off-metadata factors that matter, and how to leverage ASO mechanics to maximize conversions. We can’t rely on install metrics alone to substantiate success. On-metadata vs. off-metadata factors.

Metadata 121
article thumbnail

10 Reasons Why Traffic to Your Small Business Website is Dropping

Up and Running

Check that the code is working properly, and if needed, contact your web developer or SEO specialist to have them check it for you. Review and analyze your competitors’ activities, SEO strategies, and content. If the traffic drop is coming from paid ads, then check the keywords and metadata you’re using in your Google Ads campaign.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Conduct a Technical SEO Audit

ConversionXL

The technical elements of your website’s SEO are crucial to search performance. In this article, you’ll learn how to conduct a technical SEO audit to find and fix issues in your website’s structure. We’ll also show you the tools you need to boost on-page and off-page SEO efforts and performance, and how to use them.

article thumbnail

An SEO Crash Course For Entrepreneurs

YoungUpstarts

Search Engine Optimization (SEO) is a tool that will attract warm prospects to your website. Basic SEO principles will get you started, but it takes a committed effort to stay atop search rankings. Luckily, SEO is a growing niche with plenty of supporting resources. Titletags and metatags are two easy sources of SEO juice.

SEO 150
article thumbnail

Your Guide to Google Search Console

Duct Tape Marketing

Search Traffic: Within this category, there is a tool called Search Analytics that will show you just that, metrics that give you insight into how your site’s performing with traffic, including clicks, impressions, and CTR. Add sitemap (use Yoast SEO plugin). It shows you actionable steps you can take to improve your site pages.

Search 76
article thumbnail

12 Essential Checks Before Launching Your Website

YoungUpstarts

But before you pass “Go,” it’s important to make sure you haven’t overlooked anything that will embarrass your company, damage your SEO or cost you money to fix. Titles and metadata. The title of your page is the most important element for SEO, and it lets users know what they are reading. Page load speed.

Metadata 173
article thumbnail

Bridging the Gap: How Semantic Web can move into the mainstream through SXSW

Austin Startup

I propose the following metric: inclusion at the South by South West (SXSW) Conference ! Best Buy uses RDFa and has shown a 30% increase in their SEO efforts. The Semantic Web is already changing the way we search, do SEO, find information, integrate data and create web applications. Mainstream for whom?