crowdSPRING Blog

JANUARY 26, 2011

Consider also that your visitors might be visiting from laptops and mobile phones, so try to avoid designing pages for a large monitor size or pages that use more complex features such as flash animation or navigation (flash isn’t supported on the iPhone, for example). Another reason not to use flash. I can’t stress that enough!

Web 127

Web Design Flash SEM 127

crowdSPRING Blog

JANUARY 4, 2016

Consider too that your visitors might be visiting from laptops and mobile phones, so try to avoid designing pages for a large monitor size or pages that use more complex features such as flash animation (you should NOT be using flash in 2016) or complex navigation. Mobile devices are accounting for an increasing percentage of web traffic.

Web 48

Web Small Business Design SEM 48

ConversionXL

APRIL 4, 2017

SEM is great because you can capture people as they’re searching for a solution, which is often some of the highest intent traffic you can find. Here are some resources to learn more about paid acquisition: Customer Acquisition Master Course (includes SEO). How to Master PPC Targeting and Choose the Right Ad Platform.

Channel 118

Channel Marketing Viral SEO 118

crowdSPRING Blog

JULY 27, 2010

Consider that your visitors might be visiting from laptops and mobile phones, so try to avoid designing pages for a large monitor size or pages that use more complex features such as flash animation or navigation (flash isn’t supported on the iPhone, for example). Leverage online tools to improve your website.

Small Business 123

Small Business Web Design Marketing 123

crowdSPRING Blog

JULY 27, 2010

Consider that your visitors might be visiting from laptops and mobile phones, so try to avoid designing pages for a large monitor size or pages that use more complex features such as flash animation or navigation (flash isn’t supported on the iPhone, for example). Leverage online tools to improve your website.

Small Business 122

Small Business Web Design Marketing 122

crowdSPRING Blog

MAY 1, 2013

Online marketing relies on strategies that leverage the Internet and mobile devices. There are two distinct forms of search engine marketing: organic (search engine optimization or SEO) and paid (pay-per-click or PPC). To learn more about SEO and PPC marketing, read 10 Practical Small Business SEO and SEM Marketing Tips.

Small Business 107

Small Business Marketing Affiliate PPC 107

ConversionXL

SEPTEMBER 11, 2014

Cutting out noise and creating a PPC strategy that drives business: It’s the goal of SEM professionals everywhere. App extensions combined with themed groups could allow mobile game developers to run ads for specific games, while linking specifically & directly to the individual games.

PPC 114

PPC Matching Technical Review Search 114

ConversionXL

DECEMBER 13, 2022

Maybe you’re at a startup whose acquisition engine is fueled by SEO. Add a category like, “doesn’t interfere with SEO,” which might alter some headline or copy tests. Even though B might lose to A in the overall results, B might beat A in certain segments (organic, Facebook, mobile, etc). Add it as a variable.

Analytics 127

Analytics Technical Review Software Review Framework 127

Occam's Razor

AUGUST 22, 2011

Mobile Marketing and Analytics: Click-to-Call Mobile Ad Campaigns. PPC / SEM Analytics: 5 Actionable Tips To Improve ROI. Tip#4: Make Your Analysis/Reports "Connectable" Tip#3: Turbocharge Your SEM/PPC Analysis. Search Engine Optimization (SEO) Metrics & Analytics. Find Love (/Insights).

Analytics 124

Analytics Metrics SEM Web 124

Occam's Razor

DECEMBER 6, 2010

I like reporting by Page Title (hopefully you are good at SEO and have taken care of this). Click on Mobile Traffic (or whatever) and. Mobile page efficiency analysis! Paid media (PPC, Display etc), Earned media(Social Media), and Free media (SEO, Referring Sites etc). The first tab is focused on the SEM team.

Analytics 125

Analytics Web Customer SEM 125

ConversionXL

SEPTEMBER 29, 2015

Even though B might lose to A in the overall results, B might beat A in certain segments (organic, Facebook, mobile, etc). What You Need to Know About Segmenting. The key to learning in A/B testing is segmenting. For segments, the same stopping rules apply. Here are a few reasons data might fluctuate: Season. Day of the week. Word-of-Mouth.

Conversion 48

Conversion SEM PPC Web 48

ConversionXL

DECEMBER 2, 2015

If you got a lift in returning visitors and mobile visitors, but a drop for new visitors and desktop users – those segments might cancel each other out, and it seems like it’s a case of “no difference.” Even though B might lose to A in the overall results, B might beat A in certain segments (organic, Facebook, mobile, etc).

Technical Review 48

Technical Review Analytics Framework Software Review 48

marketingland.com

JULY 11, 2012

Further, with a media query we’re likely focusing on a single breakpoint around 480-500px, which results in two layout states — large/desktop screen (1024+px wide) and small/mobile screen (480-px wide). Existing 300px elements are set to block level (via display: block) on mobile, causing them to stack to become single column.

Email 49

Email Mobile SEO Search 49