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How to Use Growth Hacking to Increase Revenue 20x in Just 12 Months

Up and Running

Just for reference, Slidebean is a SaaS presentation software where users can add content, and a finished presentation is designed automatically. There are a number of other variables here like virality (the chances of a user referring another user), but I don’t want to overcomplicate things. Google AdWords or SEM (expensive).

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Growth Marketing: The Skills and Frameworks You Need

ConversionXL

They are so named for their acronym coined by Dave McClure, AAARRR : Acquisition (generating leads and gaining new users); Activation ( getting customers to use the product more often); Revenue (crosses over into pricing strategy); Retention (reducing churn and influencing repurchasing); Referral (influencing customers to refer others).

Framework 102
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Why I Unsubscribed 83,000 Emails (and Think You Should, Too)

ConversionXL

So, the content basically was split in two – what she might have missed in reference to Pipedrive (and to remind her who we are) and the pieces targeting different points in the customer journey (such as 8 Factors to Consider When Choosing a Sales CRM for those who might be looking for a new vendor at the moment).

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Good to Great to Excellent: A Roadmap

www.launch.co

Ive been focusing on this question for the past year, and Ive got some early thoughts on the journey "Good to Great to Excellent." [ Yes, Im referring to "Good to Great," the excellent book by Jim Collins. Competition is fiercer, winners win more and every vertical has many more losers. About Us | Reference | Contact Us | Contributors.

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Lack Management Support or Buy-in? Embarrass Them!

Occam's Razor

Use your customers and competitors to help you move the ball forward (buy a new tool, hire another analyst, kill hideous home pages, spend right amounts on SEM and SEO, publish rich media on your site, implement feedburner , or whatever else you want). When I say embarrass your senior management that's what I mean. Bunch of traffic too.