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The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

million in 2004 to $6.5 Much of this success can be attributed to their acquisition campaigns that often combine humor with a serious tone that let you know they take pest control very seriously. But for as successful as their acquisition strategies were, they found that it was too easy for customers to cancel & they were losing ?

Retention 115
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How To Develop Your Customer Retention Strategy

ConversionXL

million in 2004 to $6.5 Much of this success can be attributed to their acquisition campaigns that often combine humor with a serious tone that let you know they take pest control very seriously. But for as successful as their acquisition strategies were, they found that it was too easy for customers to cancel & they were losing ?

Retention 112
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article thumbnail

The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

million in 2004 to $6.5 Much of this success can be attributed to their acquisition campaigns that often combine humor with a serious tone that let you know they take pest control very seriously. But for as successful as their acquisition strategies were, they found that it was too easy for customers to cancel & they were losing ?

Retention 105
article thumbnail

The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

million in 2004 to $6.5 Much of this success can be attributed to their acquisition campaigns that often combine humor with a serious tone that let you know they take pest control very seriously. But for as successful as their acquisition strategies were, they found that it was too easy for customers to cancel & they were losing ?

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This Week in VC: Michael Montgomery (President, Montgomery & Co.)

Both Sides of the Table

The importance of the conference is that it assembles most of the top privately held early-to-mid-stage technology companies in the country (and some globally) as well as most VC’s, growth equity funds and corporate development departments from large industry players looking at technology acquisitions. This is often in the 5-7% range.

IPO 242
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Demand Generation: 7 Tactics to Fuel Your Funnel

ConversionXL

Look instead at measuring KPIs like close rate, cost per acquisition, cost per lead, conversion rates, average contract value, and lifetime customer value. Since co-founding Moz in 2004, Rand has continually put himself out there as a public face. Focus your marketing efforts where there’s ready-made demand. The metrics.

Demand 115
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The Guy Who Took on Google (and now LinkedIn): Mike Yavonditte

Both Sides of the Table

Quigo Lands Overture as Client, Rejects Their Acquisition Offer. To differentiate themselves in the marketplace, Quigo made the pivotal move of going to publishers and saying explicitly “you’re working with Adsense. Lesson Learned From Rejecting Acquisition Offers. Quigo was competing heavily and heatedly with Google.

Semantic 302