2008 Acquisition Analytics Channel 
ConversionXL
MAY 19, 2020
Or maybe it’s your keyword well that’s reaching its limits, leaving you with plenty of ideas, but no clear path forward about how to prioritize them or the distribution channels for which they’re best suited. Maybe you’ve been producing content on the same subject for so long that your idea well has run dry. Image source ).
Occam's Razor
OCTOBER 14, 2014
If you've read my first book Web Analytics: An Hour A Day, you know that I've advocated this strategy since 2008! Any big changes in your marketing/customer acquisition strategy over the last time period (more money doing Search, less money in Email, elimination Facebook as it does not work, etc., See Page 269. :).
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VC Adventure
OCTOBER 4, 2011
Ultimately Lijit chose a different path – integrating with over 30 buying channels and standing up their own RTB exchange. Lijit brings a strong technology background, a rapidly scaling publisher base and the ability of both Federated and Lijit publishers to place their inventory to auction through the Lijit exchange.
ConversionXL
SEPTEMBER 3, 2014
A CMO Council study conducted from 2007 to 2008, “Business Gain From How You Retain,” found that: “Over 50% of global marketers report that they have fair, little, or no knowledge of the customer demographic, behavioral, psychographic and transactional data. Image Source – Google Analytics. The Devil Is In The Data.
ReadWriteStart
OCTOBER 28, 2010
I also advised Antonio to defer his investor road show and even customer acquisition programs until this basic positioning exercise is in place. IDES is an analytics enhancement for fraud prevention systems addressing the credit card fraud market. IDES Technologies. Then Cristina Soviany presented IDES Technologies from Belgium.
VC Adventure
OCTOBER 4, 2011
Ultimately Lijit chose a different path – integrating with over 30 buying channels and standing up their own RTB exchange. Lijit brings a strong technology background, a rapidly scaling publisher base and the ability of both Federated and Lijit publishers to place their inventory to auction through the Lijit exchange.
Cracking the Code
OCTOBER 10, 2008
Friday, October 10, 2008. The Bessemer 10 laws of SaaS - Fall 2008 Release. When we first published Bessemer’s Top 10 Laws for Being "SaaS-y" in early 2008 in conjunction with our annual invitation-only SaaS CEO Summit, we were overwhelmed with the positive response and feedback we received.
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