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Twitter Link Roundup #198 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

“Emotional connections are much more “intense” for business-to-business clients compared with B2C. “Emotional connections are much more “intense” for business-to-business clients compared with B2C. Great post on the most important internet metric of them all – CONVERSION – crowdspring.co/18u6N8Y.

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JFDI.Asia Announces 2013 Startup Lineup

YoungUpstarts

The teams currently have temporary names, as their businesses are very likely to evolve over the course of the program as mentors help guide their thinking. The eight startups – covering the gamut of B2B, C2C, B2C and even B2B2C – are: AskAbt , from India, have a platform to manage real-time crowdsourced queries.

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Founder Interview – Ola Sars of Music-Tech Leader, Soundtrack Your Brand

The Startup Magazine

Soundtrack Your Brand , founded in 2013 as a joint effort with Spotify, offers businesses world-class tech to provide a valuable all-in-one solution for streaming music in commercial settings, importantly that is properly licensed and ensures correct royalty flow to artists. The B2B market provides more attractive unit economics than B2C.

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The Entrepreneur’s Essentials #17: On failure and resilience

Austin Startup

This lesson was first shared at Lucky7 on December 7, 2013. Who says Austin can’t do B2C now ? Instead of crying in their beers about it, Cotter and Tom Ball at Austin Ventures decided what to do next and came up with Small Ponds, which later became Whale Shark Media and then RetailMeNot (named after its largest digital property).

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9 Things You Should Know About Social Login & CRO

ConversionXL

According to research compiled by WebHostingBuzz , r equiring users to enter email addresses, names and other data – and remember yet another set of usernames and passwords – puts them off and you might actually be driving them to other sites that don’t insist on traditional registration alone.

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Email Subject Lines: 8 Principles for Improved Open Rates

ConversionXL

You know that a subject line is there to get people to open, and when used in combination with the from name, the purpose is to get people to open the email. Personalization comes in many forms… Including a first name in the subject line. The study covered various sectors, including B2B, B2C, nonprofit, retail and e-commerce.

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September Roundup: Brandanew is 1, What’s Your Brand Story?

Brandanew

Last year this day, October 7th, 2014, we registered the Brandanew domain name and got a placeholder and social media handles. I had also conducted exploratory interviews for two years from 2013 which was the base for the paper. The site and background work took another few months before the official launch in March 2015.