ConversionXL

OCTOBER 4, 2022

Since 2015, clothing brand ASOS has grown revenue by an average of 22% year over year. Your ecommerce marketing strategy is the blueprint and high-level vision that guides how you’ll interact with prospects, the channels you’ll use to reach them, and the messaging you’ll develop to communicate benefits and build your brand.

eCommerce 129

eCommerce Marketing Social Media Retention 129

Berkonomics

APRIL 8, 2021

Discord is a great example of a company going viral mostly from word of mouth. From its start in 2015, the number of registered users has “suddenly” climbed from 45 million in 2017 to a reported 300 million by the end of 2020. How do you make your product go viral? Email readers, continue here…] Second: channels.

Viral 62

Viral Product Channel Audience 62

Up and Running

JULY 26, 2016

Between January 2015 and January 2016, we grew our platform Slidebean from $1K to $20K in monthly recurring revenue. This is what our hiring landscape looked like over the past year: Pre-2015, we hired three founders: 1x hustler in charge of strategic growth hacking. This is when metrics come into play.

Revenue 60

Revenue Acquisition Channel Campaign 60

Startup Professionals Musings

SEPTEMBER 28, 2015

As an entrepreneur, make sure you understand your direct and indirect costs, staffing requirements, margins and metrics to make sure these elements are in place. Physical products often require access to existing distribution channels. Marty Zwilling First published on Entrepreneur.com on 9/18/2015.

Exit Strategy 120

Exit Strategy Technical Review Distribution Viral 120

Occam's Razor

MARCH 25, 2014

In a world of infinite choice, the ability to pick critical few metrics to focus on is, well…, critical. In this post I want to share that one-page list of the best metrics for digital content, marketing and business success with you. Your primary owned channel is your website, mobile or desktop. Everything.

Metrics 155

Metrics Marketing Analytics Channel 155

Up and Running

MAY 23, 2016

In fact, SaaS industry revenue is projected to grow from $49 billion in 2015 to $67 billion in 2018, a compound annual growth rate of approximately eight percent. In the tactics section, list your sales channels and describe how you will be selling your products. This way, you can see which marketing channel gives you the most value.

Software Review 74

Software Review Software Delaware Forecast 74

View from Seed

AUGUST 30, 2016

“Users” is interesting, but the engagement metrics and value of users is where real success comes into play. Referrals (generating direct customer referrals and new revenue channels with fellow local business owners). But how are networks truly measured? How do you create an infinite loop?

Social Media 185

Social Media B2B North America Media 185