Remove 2018 Remove Conversion Remove Mobile Remove Retention
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Mixpanel vs. Google Analytics: The 2018 Guide

ConversionXL

Google Analytics switched its default metric from “sessions” to “users” in 2018, mirroring Mixpanel’s emphasis on users over pageviews. have the highest conversion rate and identify the content that earns the most interest from your target audience. Engagement, conversion, and retention. From user to human.

Analytics 119
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When’s the Right Time to Leave the App Store?

ReadWriteStart

billion for 2018 sales though Apple and Google’s stores. Mobilizing that loyal audience is crucial because they’ll be more likely to purchase a direct offering. Having a high retention rate is one way, but another is measuring Net Promoter Score (NPS), which plots the percentage of promoters minus the percentage of detractors.

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Seven Compelling Reasons Why You Should Redesign Your Website

crowdSPRING Blog

Your site isn’t responsive or mobile-friendly. Perhaps your site’s ecommerce performance isn’t up to expectations, or you’re not getting as many conversions you’d like. You use A/B testing to determine if a change or addition will improve conversions. You aren’t getting the results you want.

Mobile 48
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CXL Live 2018 Recap: Top 5 Lessons from Each Speaker

ConversionXL

The 2018 edition of CXL Live brought together 400 practitioners from 22 countries and everyone was “locked in” at a beautiful resort for a full three days. Julian Gaviria (@juliangav) March 30, 2018. Stefan Koenig (@koenigst) March 30, 2018. — Tom van den Berg (@TomvdBerg1) March 28, 2018. And we’re off!

Retention 106
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Vote Local, Austin: 18 SXSW panels featuring Austinites that deserve your PanelPicker vote

Austin Startup

Sample @ Hypergiant Over the past five years, the tech industry has pushed the implementation of conversational intelligence, but actual execution presents several challenges. This will no doubt be a lively conversation that fiercely debates diverse investment approaches. From Basic Bot to Extraordinary AI” with C.K. Technologist C.K.

Austin 48
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How To Improve Your In-App Advertising Performance

YoungUpstarts

According to SmartyAds survey data , playable and rewarded ads excite many app marketers: 41 percent of app developers are going to spend 25% more budget on these creatives in 2018 than in 2017, with the preference given to full screen, (23%) and social units. With playable ads, the users will normally interact inside the mobile games.

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So you say you want to be a Product Manager …?

Austin Startup

These managers have a tendency to steamroll conversations. in applying for a job with the checkout team at Expedia, it would be better to prioritize experience in e-commerce and checkout conversion than to focus on your love of traveling). Great PMs are prone to “patience and the ability to not jump to conclusions.” Be careful, though!