Remove Acquisition Remove B2C Remove Early Stage Remove Metrics
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Tune In, Turn On, Drop Out – The Startup Genome Project

Steve Blank

Max and his partners interviewed and analyzed over 650 early-stage Internet startups. Today they released the first Startup Genome Report — a 67 page in-depth analysis on what makes early-stage Internet startups successful. They tend to lose the battle early on by getting ahead of themselves. Congratulations.

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Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs

www.forentrepreneurs.com

Blog About Log in Register Startup Killer: the Cost of Customer Acquisition In the many thousands of articles advising entrepreneurs on what they have to focus on to build successful startups, much has been written about three key factors: team, product and market, with particular focus on the importance of product/market fit.

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How to Establish an Agency Content Strategy When Outbound Stops Working

ConversionXL

For example, if organic traffic is a priority for you, include a statement like this: From an SEO perspective, our primary goal in the early stages of this content strategy is to focus on low-volume, high-buyer intent keywords and queries related to specific pain points. This sets the intention for your early-stage priorities.

Audience 127
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Pitch Deck Month: “Is It Working?” (aka the “Traction” Slide)

View from Seed

For consumer companies this is usually around user acquisition, engagement, and retention. If in the long run your B2C business is likely to have an ad-based revenue model, the ability to acquire a large number of users at zero or extraordinarily low cost is critical.

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Marketing Your Startup: A Billion-Dollar Company’s First Marketer Reflects Back

View from Seed

EM: When you’re at an early stage, you don’t know what that buyer path looks like yet, so you should be trying all different strategies to get data and figure out the playbook. Even identifying as a demand-gen marketer or branding or B2B or B2C leaves a lot of decisions still on the table to actually execute.

Marketing 120
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Startup Benchmarks

VC Cafe

One question that keeps coming up when speaking with early stage entrepreneurs when it comes to funding, is what metrics the company needs to hit to raise seed/series A/B etc: What’s a good conversion rate? Benchmarks are typically specific to stage/business model/geo. What should our MRR growth be?

B2C 141
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Product-Led Growth (PLG) For Startups

Mucker Lab

What should an early-stage startup founder focus on if they want to implement PLG? But for early stage founders, I think there are two particular scenarios where PLG can be really helpful. So for early-stage founders, those are the two scenarios where PLG might be a great fit. That's the foundation.

Product 78