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7 Best Practices For Any Type Of E-Commerce Store

YoungUpstarts

Depending on your business model and niche, some details may be more important than others. 1 Offer a Convenient Checkout Experience. If customers reach your checkout page, they usually intend to buy something, so let them buy it. 2 Put Effort into Your Product Descriptions. 3 Ditto with Product Images.

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From Loyalty Programs To Fan Clubs, A Paradigm Shift

YoungUpstarts

Or this: “Apple doesn’t do loyalty because they produce outrageously awesome products.” If you own an Apple product, you know what I’m talking about. We discovered that fan pages on Facebook could become the heart of new generation loyalty programs. All they need is a fan page, which they inevitably already have.

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Marketing and Growth Lessons for Uncertain Times

ConversionXL

The best drivers apply the brakes just ahead of the curve (they take out excess costs), turn hard toward the apex of the curve (identify the short list of projects that will form the next business model), and accelerate hard out of the curve (spend and hire before markets have rebounded). Progressive. Image source ).

Marketing 121
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Key Performance Indicators (KPIs) for Optimization

ConversionXL

This can be like number of checkout visits, pageviews per user, cart adds, etc. Other micro conversions include visiting the checkout page, adding a product to the cart, the number of pages visited, and several others. 3) Customer Acquisition Cost. Which metrics are not KPIs? Impossible to say. No question.

Metrics 121
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What You Need To Know Before You Start A Referral Marketing Program – Who Sends The Referrals?

ConversionXL

In an ideal world, your analytics would be configured to track the customers that are buying because existing, logged in customers are sharing links from the a product page, or somewhere within your app ( click here to see how this is possible in Google Analytics). However I’m not naive and I know the world’s not ideal.

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How to Create a Compelling Unique Selling Proposition

ConversionXL

The best approach is going straight to the source, asking your customers what they want, need, and already love about your products or services. how your product helps solve a problem), but it’s key to go beyond surface insights. For example, two days after they cancelled their subscription to your SaaS product.

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Digital Analytics Simplified: The Beginner’s Guide

ConversionXL

Prescriptive analytics The digital analytics metrics you need to know How to use analytics to improve marketing campaigns Define your mission, goals, and KPIs Set key performance indicators (KPIs) to measure marketing performance What to look for in a digital analytics product 9 tools for your digital analytics stack 1.

Analytics 106