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Paywalls, SEO, and the Need for a Damn Good Brand

ConversionXL

Paywalls, by default, are a barrier to organic acquisition—they stop some users from accessing some content. At the same time, organic traffic, for many news sites, isn’t the primary acquisition source, in part because most news-related queries are new and never searched before. Metering vs. lead-in. Metering. “As

SEO 122
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How To Make Better Business Decisions Using Google Analytics

Up and Running

That makes it an essential driver of your web marketing strategy and the management of your website. Acquisition. Along with other invaluable pieces of information, such as when they access your website and how long they spend on each page—you can use this information to take the guesswork out of your online marketing.

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Demand Generation vs. Lead Generation: Integrating To Drive Growth

ConversionXL

A blog post covering the ins and outs of cold calling scripts (content that sits within the demand generation domain) is immediately backed up by lead generation content: a downloadable list of customizable cold calling scripts. Use direct marketing to continue the conversation. Target webinars toward bottom-of-funnel prospects.

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Introduction to Growth Hacking for Startups

VC Cafe

The term “Growth Hacking”, invented by Sean Ellis , and made popular by Andrew Chen , a Silicon valley marketer and entrepreneur, is a combination of two disciplines – marketing and coding: Growth hackers are a hybrid of marketer and coder, one who looks at the traditional question of “How do I get customers for my product?”

API 167
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Transcript And MP3 Of My $180,000 Website Flipping Presentation

Entrepreneurs-Journey.com by Yaro Starak

I’ll also include the MP3 download if you just want the audio without the video. Download the MP3 Audio only file [ 81 minutes | 56MB ]. Download the PDF Text Transcript [ 41 Pages | PDF ]. If you decide to follow a blog acquisition strategy, you’re not going to write the blog yourself, not very likely.

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5 Easy, Free Ways To Get The Word Out About Your Company

YoungUpstarts

Email remains one of the most cost-effective channels for marketing departments all around the world. According to the Direct Marketing Association , Email marketing yields an average 4,300% return on investment for businesses in the United States. Start building your email list. Don’t believe us?

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Google Analytics Tutorial: 8 Valuable Tips To Hustle With Data!

Occam's Razor

Update: If you would like to download the above mentioned dashboard into your Google Analytics account please click on this link: VP Social Media Performance Dashboard.]. Pro Tip: Always, always, always let the Acquisition, Behavior and Outcomes framework be your guide. I added the 1234 to download 1,234 rows of data.

Analytics 145