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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

Our guest this week on #TWiVC was Dana Settle , partner at Greycroft Partners , a venture capital firm with offices in New York and Los Angeles. We also talked about the emergence of New York City as the “hot” new area of entrepreneurship, VC and innovation driven by the quantification of the online advertising industry.

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HOW TO: Hire the Perfect CTO

mashable.com

a New York-based sizzle reel production company specializing in promotional videos for PR and marketing professionals, and the Young Entrepreneur Council. Partners W3 EDGE Concentric Sky Rackspace Intridea Dynect DNS Webtrends Global Syndication Partners ABCNews CNN Forbes Metro USAToday Yahoo ©2005-2011 Mashable, Inc.

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Transcript of How to Turn Marketing Costs Into Profit

Duct Tape Marketing

So instead of just being the department that makes pretty pictures or the department that spews out advertising or that makes cold calls or that tries to convert customers using all manner of collateral material, marketing the function actually becomes that which builds and creates customers, which we’re now calling audiences.

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Corporate Venture Capital: Obligatory or Oxymoron?

David Teten

At Virgin Mobile USA, Mari led early initiatives in mobile commerce, social networking and advertising. New York Times’ timeSpace is a good example. Others follow independent financial lead investors and most require that independent investors be part of the syndicate. Mari Holds a B.A. appeared first on David Teten.

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Startup Investor Makes a Deal: Engineers for Equity

mashable.com

That company, which now has a client list of more than 200 companies and additional offices in the Philippines and New York, takes on the startup projects that Kayweb Angels selects. The shortage of startup technical talent, especially in New York City, has been well-documented. Kayserian believes they will. startupcto

Equity 74
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Behind Every Great Product

SVPG

Kate is now a product leader at Shutterstock in New York City. Sales was nervous that this idea of a self-service advertising platform would diminish the value of what the sales team was trying to sell. Some were just plain uncomfortable with advertising. GOOGLE ADWORDS – Jane Manning.

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6 Important Startup Trends that Defined 2011

mashable.com

New York City mayor Michael Bloomberg has been trying very hard to raise New York City’s profile in the tech scene. That same month, prestigious startup accelerator TechStars announced its first New York City class. Subscribe to the Business channel. NYC Rises In the Tech Scene. 4 followers.