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[Singapore] Location Based Marketing Association Launches Local Chapter

YoungUpstarts

According to a statement from LBMA , Singapore was chosen as its new Asia hub due to the country’s high smartphone penetration and rich cross-section of LBS players from retailers, agencies, advertisers and media buyers, to software and services providers and wireless companies.

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Why the Former President of Nickelodeon Joined mitú as CEO.

Both Sides of the Table

(Hint: 60 million US Latinos driving US growth engine) I am beyond excited to announce the Herb Scannell has agreed to move from NYC to Los Angeles to take on the role of CEO at mitú, the fast growing Latino digital media company, serving more than 100 million monthly unique viewers. Advertisers, wake the f**k up.

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Twitter Link Roundup #95 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! The next five social media trends and their impact on marketing – [link]. Interesting that many small biz owners still not finding much use for social media – [link].

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Why I Doubled Down on YouTube Investments with MiTú

Both Sides of the Table

By “vertical production” I meant that many online video production companies will have a strong vertical focus that will help them win the battle to sign up talent, build stronger & more loyal audiences and align with stronger advertiser relationships because they serve more endemic audiences.

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What You Can Do To Make Customer Care Your Most Effective Marketing Strategy

YoungUpstarts

No gimmicks, no flashy promotions, no big advertising campaigns; just a dedication to improve the way you treat your customers. Once you’ve collected reviews, you will want to make sure they get published in a few key places for maximum brand impact like your website, blog, social media, etc. Would you do it? Of course you would.

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How to Plan Your Social Integration Strategy

mashable.com

Additionally, if your site has a user base in other markets like Europe, South America or Asia, you may also want to offer login through various international social networks like Vkontakte , Orkut , RenRen or Mixi to ensure your site appeals to global users. Latest Social Media News. Latest Media News. Flag this comment.

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Why The Next Generation of Online Video Companies Will be Vertical

Both Sides of the Table

Mitu Network is the largest digital media company for Latinos in the US and also targeting Mexico and South America. And the more you succeed the more advertisers in search of endemic audiences want to advertise with you. This is the cycle of synergies that lead to strong vertical franchises in media.

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