article thumbnail

FLoC: Google’s Plan to Kill Off Third-Party Cookies

ConversionXL

Decisions that affect Chrome—with a nearly two-thirds market share —are decisions that affect the Internet, especially paid advertising. They aggregate far more of your clicks across the Internet and power the hyper-relevant ads you see (e.g., And none of this enables marketers to target existing audiences, like cart abandoners.

Caching 140
article thumbnail

The Final Edition

thebarefootvc

I had alluded to this in a piece I wrote in 2015 – Are Banks the Next Dinosaurs?: “Twenty years from now, we will see disintermediation of banks, and millenials will no longer recognize the current banking system as they will receive financial services from a number of new entrants in the technology sector. .”

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Where are the opportunities for the next venture-scale marketplace business?

Version One Ventures

In that handbook, our goal was to aggregate all the amazing content out there. With Amazon capturing nearly 50% of US e-commerce market , it may seem that there isn’t much room for a new marketplace focused on products. This reminded me that it has been awhile since we’ve touched upon this topic on our blog. B2B marketplaces.

article thumbnail

Don’t call it AdTech. It’s “Adhesive”

VC Adventure

The ability of Adhesive companies to insert themselves into the data stream, which existing marketplace players will enable and encourage this, and exactly who the ultimate beneficiaries are (not to mention who is being disintermediated) are key components to a company’s ability to gain rapid market share and scale. Margin Dynamics.

article thumbnail

Don’t call it AdTech. It’s “Adhesive”

VC Adventure

The ability of Adhesive companies to insert themselves into the data stream, which existing marketplace players will enable and encourage this, and exactly who the ultimate beneficiaries are (not to mention who is being disintermediated) are key components to a company’s ability to gain rapid market share and scale. Margin Dynamics.

article thumbnail

Mobile Payments: The Trillion Dollar Industry That's Never - AgileVC

Agile VC

Swipely is focused on payment marketing, namely unifying loyalty programs and payments for main street merchants. food trucks, farmers market vendors, small retailers, event organizers, etc), most of whom previously didn’t accept credit cards. So not a new store of value and this is basically scenario #1 described above.

Mobile 250
article thumbnail

Transcript of What Local Businesses Need to Know About the State of Local SEO

Duct Tape Marketing

Transcript of What Local Businesses Need to Know About the State of Local SEO written by John Jantsch read more at Duct Tape Marketing. John Jantsch: Perhaps one of the hottest things in marketing today is local SEO. In this episode of the Duct Tape Marketing Podcast, we’re going to visit with Neil Crist. Back to Podcast.

SEO 54