mashable.com

MAY 28, 2010

How do you find that perfect Twitter handle or that ideal epithet for your blog, website or startup — one that’s snappy and memorable, and that you won’t hate by next year? Descriptive names, such as Stuff White People Like or Blogging Basics 101 , immediately convey information about what you do. How Do I Start? The downside?

Naming 94

Naming Technical Review Social Media Startup 94

Occam's Razor

JANUARY 7, 2007

For some reason there is so much on this blog about the “business side” of things but not much technical stuff. In the past I have recommended Web Link Validator from REL Software as something we have had a positive experience with. Another cool benefit is that the async code collects more data, more accurately.

Technical Review 93

Technical Review Analytics Web Software Review 93

YoungUpstarts

DECEMBER 15, 2014

When starting Blog For Web , a site that tries to help bloggers, we tried dozens of software tools before we figured out what would be best. You should never use more software products than you actually need. You should never use more software products than you actually need. Mailing List Management Software.

Software Review 214

Software Review Software SEM Startup 214

ConversionXL

FEBRUARY 3, 2022

When WordStream began receiving complaints that the seven-day free trial of their PPC management software wasn’t long enough, the brand decided to A/B test 14-day and 30-day trials. Yet, this was a successful growth marketing campaign. If your campaign works and your brand awareness metrics improve, you win. The results?

Framework 102

Framework Marketing Acquisition Retention 102

ConversionXL

DECEMBER 13, 2022

In general, bandits are great for: Headlines and short-term campaigns; Automation for scale; Targeting; Blending optimization with attribution. Ignore blog posts that tell you “99 Things You Can A/B Test Right Now.” A lot of blog posts tout magic numbers like “100 conversions” or “1,000 visitors” as stopping points.

Analytics 127

Analytics Technical Review Software Review Framework 127

ConversionXL

DECEMBER 2, 2015

In general, bandits are great for: Headlines and Short-Term Campaigns. Don’t listen to any blog posts that tell you “99 Things You Can A/B Test Right Now.” You’ll read a lot of blog posts that have magic numbers like “100 conversions” or “1,000 visitors” as their stopping points. Automation for Scale. How do we do that?

Technical Review 48

Technical Review Analytics Framework Software Review 48

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 31, 2011

Here’s the most common one which I got just this week: I’ve read somewhere in your blog about how you had a very large organisation as the first customer for your software. I spent only hundreds of dollars a month and covered the entire spectrum of SEM. I bought ads for $0.05/click

Customer 279

Customer Software Review SEM Technical Review 279

Up and Running

MARCH 3, 2021

47% of small business owners execute marketing campaigns entirely on their own. It is often used interchangeably with SEM, or “Search Engine Marketing.” The general goal with PPC advertising is to target the right keywords and organize them into effective campaigns and ad groups to make the cost of clicks trivial. What is PPC?

PPC 81

PPC Small Business Management Advertising 81

Occam's Razor

DECEMBER 6, 2010

That's my plan for this blog post. Pageviews gives me a great proxy for knowing how often they might have seen it (not surprisingly more than once for my looooooong blog posts!). My goal was to create one report where I can review the efficiency and performance across all streams of traffic to the site.

Analytics 125

Analytics Web Customer SEM 125

ConversionXL

SEPTEMBER 5, 2019

There are certainly companies doing them well, but not a lot of detail goes into instruction, and the blog posts out there on how to build personas are generally pretty bad. This post will outline the entire process, giving code examples, data analysis examples, survey questions—the whole thing. and “What blogs do you read regularly?”

Software Review 115

Software Review Design Agile Analytics 115

crowdSPRING Blog

MARCH 4, 2014

For tips on creative effective calls to action, I suggest you review 10 Techniques For An Effective ‘Call To Action’ The call to action (CTA) on your homepage is an important element to draw visitors deeper into your site. Don’t forget search engine optimization (SEO) and search engine marketing (SEM).

Web 134

Web Small Business Design Marketing 134

ConversionXL

MARCH 7, 2017

There are certainly companies doing them well, but not a lot of detail goes into instruction, and the blog posts out there on how to build personas are generally pretty bad. This post will outline the entire process, giving code examples, data analysis examples, survey questions – the whole thing. What do you want to know?

Software Review 102

Software Review Design Agile Analytics 102

Austin Startup

MARCH 26, 2019

I frequently see promising startups with a great product and strong initial economics hit a wall due to the piling up of problems relating to these questions, or what I like to call the ‘DTC death by a thousand cuts’. Don’t be afraid to try completely new campaigns with different brand language and color schemes.

Technical Review 49

Technical Review Software Review China Acquisition 49

Duct Tape Marketing

NOVEMBER 15, 2023

Over the last 13 years he’s worked with companies like Target, Jeeter and Shopify to implement performance marketing campaigns. Click on over and give us a review on iTunes, please! Over the last 13 years, he's worked with companies like Target, Jeter and Shopify to implement performance marketing campaigns. And then paid.

Channel 63

Channel Acquisition Framework B2B 63

crowdSPRING Blog

JANUARY 4, 2016

For tips on creative effective calls to action, I suggest you review 10 Techniques For An Effective ‘Call To Action’ You should incorporate minimal textures and subtle gradients, where appropriate, to highlight different areas of the site. Don’t forget search engine optimization (SEO) and search engine marketing (SEM).

Web 48

Web Small Business Design SEM 48

Occam's Razor

JULY 1, 2008

There is perhaps no challenge greater than tracking offline impact of your online presence (campaigns or other activity). It's a tall order, but after two years of blogging why stop now. : ). Your hair is thinning from repeatedly trying to get funding for online campaigns. Because it is hard. Not impossible.

Analytics 116

Analytics Conversion Campaign Redemption 116