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Times Square Strategy Session – Web Startups and Customer Development

Steve Blank

I was in New York last week with my class at Columbia University and several events made me realize that the Customer Development model needs to better describe its fit with web-based businesses. And without revenue how do we know if we achieved product/market fit to exit Customer Validation?” It’s an impressive portfolio.

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Ardent War Story 5: The Best Marketers Are Engineers

Steve Blank

Yet in our case the product, the machine as delivered from engineering, was a blank, featureless computer with just an operating system and compilers. In most other companies a product-marketing department was responsible for the pricing, positioning and promotion of the product.

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Convergent Technologies: War Story 1 – Selling with Sports Scores.

Steve Blank

Twenty eight years ago I was the bright, young, eager product marketing manager called out to the field to support sales by explaining the technical details of Convergent Technologies products to potential customers. They couldn’t keep up with the fast product development times that were enabled by using standard microprocessors.

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Out of the Ashes - Something Isn't Quite Right

Steve Blank

No one was actually quite that good, but some VCs had “golden guts” for these kinds of operating issues. I was between my 7th and 8th and final startup; licking my wounds from Rocket Science, the company I had cratered as my first and last attempt as a startup CEO. “Oh Oh yes, company X, they’re having problem 343.

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Can You Trust Any vc's Under 40?

Steve Blank

Filed under: Customer Development , Venture Capital | Tagged: Entrepreneurs « Customer Development Manifesto: Market Type (part 4) Customer Development Manifesto: The Path of Warriors and Winners (part 5) » 16 Responses Jon Ziskind , on September 14, 2009 at 9:19 am Said: Steve – Great post and really great advice.

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SuperMac War Story 6: Building The Killer Team – Mission, Intent.

Steve Blank

But what I wanted was an agile marketing team capable of operating independently without day-to-day direction. his next article on SuperMac, “Building the Killer Team – Mission, Intent, and Values&# , Steve further pounds the table on some principles of leadership that I think are [.]

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SuperMac War Story 3: Customer Insight Is Everyone's Job « Steve Blank

Steve Blank

Reply bjorn , on March 23, 2009 at 5:18 pm Said: these stories really livened up the whole concept of “customer discovery&# for me. It reminded me of “earlier days&# , when I was just starting out in running business operations for startups. i have your book, but stopped at the 4th chapter.