ConversionXL
JUNE 16, 2022
A marketing playbook helps you achieve brand consistency across channels and campaigns. A marketing playbook is a reference guide that outlines how a business will manage its marketing on a particular channel or campaign. What’s inside will differ depending on the channel or marketing campaign. Marketing funnel.
YoungUpstarts
DECEMBER 27, 2018
by Harsha Cuttari, CTO of AQUA Intelligence. Blockchain technology can be used to to help personalize travel, a trait Millennials seek. he has led several marketing campaigns including online strategy consulting, for clients large and small around the world.
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ConversionXL
FEBRUARY 27, 2019
For product launches, long-term success relies on cornerstones of marketing research and execution, like a strong value proposition and full-funnel campaign. The key to product launches is to create a resilient campaign—one that can survive the nonlinear journey. A famous 1913 campaign by R.J. That rarely happens.
Startup Lessons Learned
AUGUST 31, 2015
Telepathic, a new technology startup, is bringing A/B testing to the world of mass-market fiction and storytelling. Entrepreneur Prerna Gupta believes that there’s a billion-dollar opportunity in bringing “Lean” principles to the development and distribution of mass-market fiction, and in presenting stories as a mobile-first experience.
ReadWriteStart
DECEMBER 30, 2014
Docker is an open platform designed to let developers and sysadmins build, ship and run distributed apps from anywhere. The main contribution of the open-source Docker software is to simplify the distribution of applications by standardizing their properties and shipping them together with their entire environment in neat containers.
Ben's Blog
JUNE 28, 2011
In Gates and Ellison’s minds, the corporations who owned the Information Super Highway would tax every transaction by charging a “vigorish” as Microsoft’s then Chief Technology Officer Nathan Myhrvold referred to it at the time. It’s difficult to overstate the momentum that the proprietary Information Super Highway carried.
SoCal CTO
OCTOBER 5, 2010
Great content again in September that meets at the intersection of startups, technology, product and being a Startup CTO. APIs provide a way to “federate&# web services from a single website to a distributed network of 3rd party sites. Except they won’t be called Product Managers. Another important web 2.0 Facebook Apps).
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