The Next Web

JANUARY 26, 2014

Rely on cheaper forms of marketing : Blogging, email, viral tactics etc. Back when Facebook was still just for schools, some schools already had their own social networks. Instead of trying to market directly to students at those schools (“but we already have a social network!”) So what do startups do?

Thailand 167

Thailand Social Network PPC Singapore 167

crowdSPRING Blog

MAY 1, 2013

We’ll look at relevant metrics to help you assess whether a specific marketing channel could work for you, and also highlight additional resources to help you get a better understanding of that channel. To learn more about SEO and PPC marketing, read 10 Practical Small Business SEO and SEM Marketing Tips. Email Marketing.

Small Business 107

Small Business Marketing Affiliate PPC 107

Occam's Razor

AUGUST 11, 2015

The All Traffic folder has Social spread out in Channels, Treemaps, Source/Medium and likely in Referrals. In the Social folder you've got lots of other stuff (which might be un-tied to All Traffic), that you likely need some time to internalize. I want to know what Social Network people are coming from.

Analytics 60

Analytics Customer Metrics eCommerce 60

Brandanew

FEBRUARY 10, 2016

Be it social media, other communities, or to your Email list, share your work! So, network with other important people in your field and build good rapport with them. Develop a particular style and make it consistently visible across all channels including social networks, directories and forums.

PPC 100

PPC SEO Reputation Community 100

Brandanew

DECEMBER 21, 2015

Send email newsletters to your customers or customize emails e.g. for last minute Christmas delivery. Optimize your website design and social media presence. Push up your social media advertising & PPC campaigns. Send well-timed emails for each promotion. Send well-timed emails for each promotion.

eCommerce 100

eCommerce Sales Social Media Campaign 100

Occam's Razor

OCTOBER 24, 2016

The art and science of allocating optimal amounts of credit to each marketing channel, based on the activity it created, is called attribution analysis. Attribution analysis will help you understand how to value Social Network AND the Direct channel AND Organic Search. Take a look at the first row above.

Analytics 60

Analytics Metrics Technical Review Channel 60

ConversionXL

MARCH 25, 2013

In this post Corbett Barr says Think Traffic’s Start here page accounts for 7% of the overall email subscriptions. Coming From (Social Network). It’s common knowledge within PPC advertising circles that pointing your ad directly to your homepage is a no-no. Somehow that same rule never caught on to social networks.

Conversion 126

Conversion Affiliate Social Media Social Network 126

Duct Tape Marketing

MAY 4, 2016

I know, monster list posts are so last year, but I wanted to put together a resource that could be a bit of a guide as you navigate all of the various platforms, networks, and channels available today. Online Advertising– This includes the use of pay-per-click platforms, social networks, display ads and retargeting.

Lead Generation 28

Lead Generation Social Media Public Relations Channel 28

sharkseo.com

NOVEMBER 29, 2010

Ask your customers to link to you If you have any new customers, it’s worth mentioning in the confirmation email that you’d be grateful if they shared word of your new site, and would be especially thankful if they linked to you. Leverage your network of contacts at launch to help draw attention, links and traffic to the site.

Bootstrapping 49

Bootstrapping SEO Startup Widget 49

maplebutter.com

JANUARY 8, 2013

You can start by personally emailing them and saying thanks. I send DM’s, emails, all day thanking people. We’re considering doing SEO and PPC as well as cold calling to generate leads. CPL (email) = $4.35 – our goal was $5. Using any social new site (reddit, digg, stumbleupon, etc) does 3 things.

Technical Review 44

Technical Review Startup Cofounder Software Review 44