Clickthrough Customer Metrics SEO 
ConversionXL
NOVEMBER 23, 2022
You should also be aware of the law of shitty clickthroughs: all marketing strategies end up having shitty CTR because novelty fades and a first-to-market strategy doesn’t last. This consists of dominating your competition, and out-converting by acquiring new customers in a cheaper way that your competitor does. How will you act?
leananalyticsbook.com
AUGUST 19, 2012
The One Metric That Matters. One of the things Ben and I have been discussing a lot is the concept of the One Metric That Matters (OMTM) and how to focus on it. That doesn’t mean there’s only one metric you care about from the day you wake up with an idea to the day you sell your company. Lean Analytics Book.
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ConversionXL
SEPTEMBER 24, 2020
Dave McClure’s conversion metrics visualize where different conversion optimization opportunities lie—including those for acquisition. Predictive analytics help you understand what your customers are going to buy before they do. *. *. If you don’t know anything about your best customers, how can you acquire more like them?
Duct Tape Marketing
DECEMBER 24, 2019
Important KPIs for Each Phase of the Customer Journey written by John Jantsch read more at Duct Tape Marketing. The customer journey is often a long and winding road. Let me walk you through the most important KPIs to focus on for each stage of the customer journey. Know, Like, and Trust. You can see search traffic and reach.
ConversionXL
SEPTEMBER 11, 2014
Another worthwhile exercise is sitting down with the marketing team or sales team to discuss the descriptive language used to attract & close customers. It will widen your immediate potential customer reach, and create more diverse lists of potential specific product keywords that you can target later. site analytics data.
ConversionXL
MAY 22, 2014
To guide the discussion, we’re going to be using Dave McClure’s Conversion Metrics as a framework to see where different conversion optimization opportunities lie. For Acquisition, we’re primarily asking how do first time visitors & potential customers find you? Survey For Customers who’ve been with you for 3/6/12 months.
ConversionXL
APRIL 14, 2021
Outbound prospecting is any kind of approach to sales when you reach out to the customer. While it may be tempting to run off and start sending videos to every one of your customers or prospects, sending an outreach video is the last step in a complex strategy that starts. Don’t skip ahead. Collect user data. Watch the video ).
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