Conversion Green Metrics Vertical 
Occam's Razor
JULY 24, 2018
work (collection, processing, reporting, analysis), processes, org structure, governance models, last-mile gaps , metrics ladders of awesomeness , and… so… much… more. Remember, tools, work, processes, org structure, governance models, last-mile gaps, metrics ladders of awesomeness, and… so… much… more. The Implications of Complexity.
ConversionXL
OCTOBER 4, 2022
From here, attach valid marketing metrics to each goal. Common examples include: Average order value; Sales conversion rate; Cart abandonment rate; Customer acquisition cost; Customer lifetime value; Bounce rate; Click-through rates; Pop-up engagement rates; ROI (return on investment; Average inventory sold per day.
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A Smart Bear: Startups and Marketing for Geeks
FEBRUARY 11, 2014
There are other important operational metrics to help steer your company (see related post titled “ You Never Know What Operational Metrics You’ll Need – So Instrument Everything “) but these are some of the first to start with. Basic Concepts The concept of the graphic shown below is very simple.
Occam's Razor
OCTOBER 14, 2014
Outcomes of the conversations with your Finance team and Sr. Conversion rate is one of those metrics that I strongly encourage you only create benchmarks for from your own data. Even if they give you conversion rate benchmarks. Any big shifts in investment (marketing, customer experience, team sizes, tools).
Startup Lessons Learned
AUGUST 24, 2009
So I generally feel right at home in these conversations. Despite all the energy invested in talking to authors about the size of their platform, very few gatekeepers have a rigorous set of metrics for measuring it. In other words, they are facing conditions of extreme uncertainty, just like startups. Is that a lot?
crowdSPRING Blog
DECEMBER 13, 2018
There are three parts to a good competitive analysis: (1) defining the metrics and identifying the competitors you’re comparing, (2) gathering the data, and (3) the analysis. You’re going to need some brand health metrics to track. Make your feedback process a conversation so that your customers know that their input is valued.
Reid Hoffman
MARCH 2, 2021
You can listen to the conversation on the Greymatter podcast here. The way that Travis had set up Uber was a kind of vertical stack, very loosely coupled efforts, and any GM was essentially the CEO of their own city. Our chief diversity officer is as metric-driven as you would see. We’re having those conversations in the U.S.,
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