Duct Tape Marketing
NOVEMBER 21, 2022
What fractional CMOs can do for small businesses written by Editor read more at Duct Tape Marketing. One of the greatest ways to do so is hiring a CMO or Chief Marketing Officer, an experienced, result-driven executive responsible for all your marketing efforts. A fractional CMO is basically a part-time version of this position.
Startup Professionals Musings
APRIL 17, 2022
The challenge is to recognize and recruit that ideal partner match early with minimal cost and risk. The reason is that good attributes apply equally well to “external” partners, as they do to internal partners, like a co-founder or CTO. In fact, I would broaden the definition of partner from co-founder to “business partner.”
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Up and Running
OCTOBER 13, 2022
That often involves working long hours and keeping your costs lean. But there comes a time when bringing on executive leadership is the reasonable and right next step. Another benefit of filling executive leadership roles is that doing so will likely free up time you can spend on other things. What does the C-suite look like?
Austin Startup
SEPTEMBER 18, 2017
As a CTO, I can definitely say without a doubt that few people understand what a CTO does. When I tell someone I’m a CTO, I’m often met with a blank stare. Even when someone is aware of what a CTO does, they often have limited context due to the wide variety of CTO roles.
TechEmpower
AUGUST 21, 2023
The explanation from software leadership is often unsatisfying or unclear. Getting Buy-in from Leadership Business leaders are often concerned about how their tech teams will react to an external technical review. Let’s assume that you’ve already expressed your frustrations with technical leadership.
Startup Professionals Musings
JULY 15, 2019
The challenge is to recognize and recruit that ideal partner match early with minimal cost and risk. The reason is that good attributes apply equally well to “external” partners, as they do to internal partners, like a co-founder or CTO. In fact, I would broaden the definition of partner from co-founder to “business partner.”
Startup Lessons Learned
SEPTEMBER 30, 2008
Lessons Learned by Eric Ries Tuesday, September 30, 2008 What does a startup CTO actually do? What does your Chief Technology Officer do all day? So what does CTO mean, besides just "technical founder who really cant manage anyone?" So I initially gravitated to the CTO title, and not VP of Engineering.
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