Startup Lessons Learned

MARCH 24, 2009

This is a common problem that results from viral-loop optimization. By copying the exact same registration flow as every other successful viral app, many viral apps completely lose their positioning. Customers cant even remember what apps theyve signed up for, and become entirely dependent on notifications to bring them back.

Metrics 88

Metrics San Francisco Lean Viral 88

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 24, 2011

Because then you’d miss out on: Whether it’s better experience to build a complete, tiny startup or to do more in-depth customer development for a meatier problem. So that means stuff like thinking about what a business model might be, it does mean customer development. So I have a question for you, Jason.

Cofounder 208

Cofounder Technical Review Software Review Differentiation 208

Startup Lessons Learned

APRIL 14, 2009

This is the magic of sales: by learning about each customer in-depth, they can convince each of them that this product would solve serious problems. Now, in some situations, this over-selling would lead to a secondary problem, namely, that customers would realize they had been duped and refuse to re-subscribe.

Customer 167

Customer San Francisco Lean Hockey Stick 167

Startup Lessons Learned

APRIL 7, 2010

I’m sure other disciplines have their own names for it; even protozoans exhibit this behavior (its called taxis ). Or should you focus on user engagement or virality? Systematically testing the assumptions that support the vision is called customer development , and it’s a parallel process to product development.

San Francisco 154

San Francisco Lean Metrics Design 154

Startup Lessons Learned

OCTOBER 11, 2009

Ironically, meetings like this had given data and experimentation a bad name inside this company. When registration is too easy, customers can get confused about what they are registering for. Ironically, meetings like this had given data and experimentation a bad name inside this company. What a waste. And who can blame them?

San Francisco 133

San Francisco Lean Metrics Continuous Deployment 133

conversionxl.com

FEBRUARY 4, 2014

note: If you’re a startup, you’ll want to use customer development questions for your page to resonate with future traffic). Do This: Use customer development techniques found in this post to build a profile of your ideal buyer personas. Sidetrack: What Are The Elements of a Viral Pre-Launch Page?

Analytics 98

Analytics Software Review Conversion Video 98

Startup Lessons Learned

MARCH 13, 2009

Do some Customer Development instead. If the product needs to be tweaked just a little bit in order to convert users into customers, you want to figure that out before the launch. If the viral coefficient is 0.9, And if your product doesnt retain customers, whats the point of driving a bunch of them to use it?

San Francisco 168

San Francisco PR Lean Early Stage 168

Startup Lessons Learned

SEPTEMBER 13, 2010

Or take a recent TechCrunch article about a startup I wont name: “X billion messages sent since June 2009.&# Is the company growing because of an amazing viral loop paired with a strong engagement loop? Or take a recent TechCrunch article about a startup I wont name: “X billion messages sent since June 2009.&#

San Francisco 154

San Francisco Metrics Lean PR 154

Startup Lessons Learned

DECEMBER 7, 2008

I'd be interested to hear your thoughts on split testing SSL certificates and the effect of domain names. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? [link] Id love to hear what anybody thinks. December 7, 2008 6:05 PM Cupar Garden Centre said.

San Francisco 132

San Francisco Lean Continuous Deployment DC 132

Startup Lessons Learned

OCTOBER 7, 2008

This is completely analogous to the situation elsewhere on the internet, where launching a new website, product, or service with PR is getting harder and harder. Customers and prospects are overwhelmed by the number of media and companies clamoring for their attention. Acqusition competition is how new apps get new customers.

San Francisco 68

San Francisco Lean Retention SEM 68

www.quora.com

JANUARY 16, 2011

" => I have not bothered to put up a landing page, survey to test customer demand, or done any customer development whatsoever. "Where is the best place to find a rockstar developer to bring it to life?" Trying to regain internet connection. "I am a creative guy with a startup idea."

Developer 42

Developer Technical Review Cofounder Technical Cofounder 42