View from Seed
JULY 31, 2014
The internet continues the disintermediation of content creation. Included in our recent investments in this category are both Dunwello (rethinking how employee feedback and reviews are delivered) and a stealthy investment in NYC empowering software engineers. Empowering Content Creators. Step-Function Ad Tech.
YoungUpstarts
JUNE 3, 2015
Department of Labor projects employment of sales managers will increase by eight percent through 2022, while employment of sales engineers, wholesale and manufacturing sales representatives are expected to grow by nine percent. Marketing Disintermediation. Buyers increasingly expect customized solutions.
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ConversionXL
FEBRUARY 17, 2021
Ironically, for a company that runs the world’s most sophisticated search engine, the assessment of site content for FLoCs is elementary: Our first approach involves applying a SimHash algorithm to the domains of the sites visited by the user in order to cluster users that visit similar sites together. Featured Image Source.
David Teten
SEPTEMBER 6, 2015
Access to the corporate investor’s ecosystem can open up great opportunities from technology validation to customer and partner development. Urs Cete, the Head of Bertelsmann Digital Media Investments , notes, “If you think you can provide just money, you will be disintermediated.”.
Up and Running
AUGUST 17, 2016
For example, customers in the San Francisco bay area might require internet-based marketing, whereas customers in a rural area might require a different approach. You can also market your business on search engines such as Google and Bing, by paying for ad campaigns. A customer referral is most valued by a new buyer or seller.
Occam's Razor
MARCH 30, 2017
rather than guessing how much credit to give each marketing strategy from hundreds of thousands of customer touch points, ML powered attribution can magically analyze every individual’s journey and automatically recommend shifts to your media budget! AND (are you sitting down?) This is not some future fantasy. Another example from last year.
Growthink Blog
JANUARY 31, 2018
Jeff Bezos will bring his hyper focus on the end customer experience, and then how to apply technology to make that experience as quick, delightful, and consistent as possible. Through a re-examining and re-engineering of how our businesses utilize technology to deliver more value to our customers at a lower cost?
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