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Why The Haters are Wrong About Growth Hacking

Both Sides of the Table

In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc. “How many legs does a dog have if you call the tail a leg?

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The Customer Development Manifesto: The Startup Death Spiral (part.

Steve Blank

Isso sem mencionar que, dependendo do problema, em alguns casos fica bastante difícil “voltar atrás&#. Steve ainda brinca que, nesses casos sem volta, a Startup em pouco tempo entra na Espiral da Morte) [.] Steve Blanks 30 years of Silicon Valley startup advice. Theme: Digg 3 Column by WP Designer.

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SuperMac War Story 9: Sales, Not Awards « Steve Blank

Steve Blank

The design was actually a negative drag on selling anything off a retail shelf. Luckily (or maybe because we were in Silicon Valley where there was a domain expert for everything) there was a very smart consultant in the retail computer space, Seymour Merrin, who preached about the importance of packaging.

Sales 120
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Freelancing is the new normal: oDesk and the future of the workforce marketplace

The Next Web

Over the last three years we saw an explosion in non-technical work, everything from data entry to customer service to marketing, SEO, SEM, legal, financial… We’ve reached the point now where if a job can be done in front of a computer, somebody’s doing it on oDesk.”. Another tip from inside oDesk is to be patient with raising your rates.

Russia 151
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Brazil is using the law to push innovation, but here’s how it can do more

The Next Web

In Silicon Valley, it’s amazing how accessible mentors are—but for Brazilian startups, it’s really difficult to gain insight from top-level experts who have the experience to solve well-known problems. The government should also send Brazilian executives, engineers, and entrepreneurs to Silicon Valley, not just academic students.

Brazil 149
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Stories of Opportunity from the First Round Capital Key Hire Wire – COO, VP of Business Development, Online Marketing Director

This is going to be BIG.

ROBLOX ( www.roblox.com ) is a web/game startup in Silicon Valley that you have probably never heard of--unless you were an eight year old boy, in which case you're probably not qualified for this position. Unfortunately, you cannot be told what ROBLOX is, you have to see if for yourself.

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Lessons Learned: Using AdWords to assess demand for your new.

Startup Lessons Learned

Dont worry about selecting particularly good keywords, if youre new to SEM. SEM only gets at one segment of users, and for a brand new product, you presumably need some skill at marketing in general and adsense in particular to get any useful info. Just put in your credit card. Just load them all in and choose a low cost-per-click.

Demand 167