Both Sides of the Table

APRIL 26, 2016

There has been a lot of public debate over the past several weeks about whether it’s a good thing to be “gross margin positive” or not and commentary always reminds me that some people at startups don’t quite understand financial metrics or even how to think about which ones are healthy. And of course ultimately on profitability.

Metrics 150

Metrics Cost Acquisition Startup 150

Both Sides of the Table

APRIL 4, 2011

Having a set of metrics that you watch & that you feel are the key drivers of your success helps keep clarity. And the more public you can make your goals for these key metrics the better. Because it can be hard to define or agree company objectives at an early stage I believe most people avoid them. lowering $1.50

Metrics 346

Metrics Startup Acquisition SEM 346

ConversionXL

FEBRUARY 3, 2022

A common framework for defining your growth model is Dave McClure’s Pirate Metrics for startups : the AARRR framework. The framework helps you evaluate how you can affect growth at each stage of the customer journey. For each stage of the funnel, consider the distinct metrics that ladder up to your business’s KPIs.

Marketing 115

Marketing Framework Metrics Channel 115

YoungUpstarts

SEPTEMBER 10, 2018

If this happens, the risk of having an unpleasant experience is much higher, as an early stage startup cannot afford 7 months off the correct path. More metrics need to be identified such as product testing, market validation, and/or customer validation in order to show that a market opportunity exists.

Programming 124

Programming Chile B2B B2C 124

Up and Running

JULY 26, 2016

This is when metrics come into play. See Also: The Top 10 Tools for Tracking Your Web Metrics. Especially in the early stages, keeping a relationship with your customers can be paid off exponentially, not only in overall engagement but with extremely valuable word of mouth marketing. Google AdWords or SEM (expensive).

Revenue 60

Revenue Acquisition Channel Campaign 60

www.forentrepreneurs.com

FEBRUARY 2, 2010

Business model viability, in the majority of startups, will come down to balancing two variables: Cost to Acquire Customers (CAC) The ability to monetize those customers, or LTV (which stands for Lifetime Value of a Customer) Successful web businesses have long understood these metrics as they have such an easy way to measure them.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Startup Lessons Learned

SEPTEMBER 14, 2008

The people who are the lifeblood of an early-stage startup are earlyvangelists. Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. They just dont need another authority figure in their life.

San Francisco 131

San Francisco Customer Lean Continuous Deployment 131