A Smart Bear: Startups and Marketing for Geeks
OCTOBER 11, 2010
Ask a technical founder about his startup, and he'll proudly describe his stunning software — simple, compelling, useful, fun. Four uncomfortable seconds later, a smile breaks across the founder's face. During beta-testing they would be guinea pigs. This is Part 5 of the 5-part series: 5 lessons from 150 startup pitches.
ReadWriteStart
APRIL 25, 2013
Spiceworks’ co-founder Jay Hallberg says three to four years ago the Spiceworks team was “dreaming big that someday we’d have a company launch within Spiceworks.” The post Beta Testing At Spiceworks: A Surprising Place To Find Qualified Guinea Pigs appeared first on ReadWrite. Pertino turned out to be that company.
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Up and Running
DECEMBER 5, 2014
Amy Olson, the founder of Kuhfs, a company that sells boot accessories, told us: “My group of friends became my prototype testers and proof of concept testers for months. Be your own guinea pig. Some business ideas require a human guinea pig or person willing to volunteer to use the product or perform the service.
Hunter Walker
MARCH 19, 2016
In addition to being a strong founder, Emily is thoughtful and intention, as evidenced in her recent essay about taking back her maiden name. We were guinea pigs then as the second class! HW: Having been through multiple fundraising periods, what advice would you give a new founder in raising their seed round?
Feld Thoughts
NOVEMBER 3, 2017
We also support TNC’s work with indigenous women environmental community leaders in the Solomon Islands and Papua New Guinea. In the tech world, founders (and investors) are always talking about changing the world, with an implication that what they want to be doing is something important, meaningful, and long lasting.
Austin Startup
FEBRUARY 18, 2020
Over the last couple years at Sputnik ATX venture-accelerator, I’ve noticed that there are certain not-so-obvious ways in which founders are tested by investors. Sometimes it’s clear to the founders that they’re going up in flames. The thing is, the founders who don’t make it don’t know what they don’t know. Here they are: 1.
Startup Lessons Learned
APRIL 14, 2009
It should be even more important to the founders themselves, because it demonstrates that their business hypothesis is grounded in reality. These founders have not managed, to borrow a phrase from Steve Blank , to create a scalable and repeatable sales process. More on that in a moment. They are close to breakeven.
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