The Startup Magazine
AUGUST 11, 2023
pexels A war chest is virtually always a competitive edge in all aspects that count, including employing key staff, public relations, marketing, and sales. When expanding their businesses, most tech startups and the subindustries that comprise the tech industry typically follow this model.
Up and Running
DECEMBER 16, 2014
But where do you start, and what are the best approaches to public relations for an entrepreneur? For this webinar, we were joined by Jennefer Witter, CEO and founder of the Boreland Group, and author of the new book, “The Little Book of Big PR: 100+ Quick Tips to Get Your Small Business Noticed.”
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David Teten
JANUARY 23, 2021
Yohei Nakajima, Founder of Untapped.vc , said, “Before pitching LPs and building my firm, I talked with over 50 people I knew to get feedback.” . For more on this, see An Investor’s Personal Social Media Tech Stack. Set up a Data Room, with a filled-out Due Diligence Questionnaire (“DDQ”). Lastly, gather feedback.
Steve Blank
APRIL 5, 2017
This is often a tough concept for engineering founders who believe that if we just tell customers about the features that make their product faster, cheaper, etc. For example, to outflank a competitor who had faster products, Intel moved the conversation about microprocessors away from speed and technology to create a valued brand.
YoungUpstarts
OCTOBER 15, 2018
by Rachel Strella, founder of Strella Social Media. A style guide can contain rules for any aspects of communication you want to be handled consistently by all who represent your company (customer service, marketing, public relations, sales, etc.). Taboo words (those that you never want to be used within your posts).
David Teten
JANUARY 11, 2020
What tech stack should a microinfluencer use? Many investors including me spend most of our day doing the same things people have always done in our job: in my case, due diligence, deal execution, etc. We market to four populations: High-potential founders. Tech stack.
YoungUpstarts
APRIL 3, 2015
In 1994 Microsoft co-founder Bill Gates said, “retail banks are dinosaurs, they can be bypassed,” in a Newsweek interview. Consumers can now conduct a wide variety of bank-related transactions from the comfort of their computers, tablets and mobile devices. by Jake Dacillo, Marketing Director, Balboa Capital. How it Works.
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