ConversionXL

MARCH 17, 2021

Even without launching new lead generation campaigns, we were able to activate “frozen deals” from their pipeline. The data can be collected from IP-identification tools like Leadfeeder (we’ll cover it later), LinkedIn and marketing automation like Hubspot or ActiveCampaign. Use IP-identification to better serve your customers.

B2B 150

B2B Sales Cycle Belgium IP 150

YoungUpstarts

JUNE 1, 2019

Next thing they know it’s too late: They have joined the 80+ percent of startups that find themselves auctioning off their IP for pennies at best, boarding up their doors and joining the ranks of Munchery, Path, Apprenda, Klout and many, many others. But there’s a way to survive – even thrive – in this high-stakes environment.

Cleveland 150

Cleveland Framework Marketing Early Stage 150

Duct Tape Marketing

MAY 1, 2023

It's something that trademarked IP that I call the marketing hourglass. We go into, in this, uh, sheet that I'm sharing the prompts, I'm sharing lead generation and lead conversion. We have a very, as many of you longtime listeners would know, we have a very specific approach to developing a customer journey.

Marketing 82

Marketing ChatGPT Framework Technical Review 82

Duct Tape Marketing

NOVEMBER 9, 2016

If you’re a longtime reader you know that I think podcasting is an amazing tool for lead generation as well as audience building. The first 100 listeners will receive a FREE IP phone for every line (each an $85 value)! The first 100 listeners will receive a FREE IP phone for every line (each an $85 value)!

San Diego 68

San Diego IP Boston New York 68

Duct Tape Marketing

NOVEMBER 9, 2016

If you’re a longtime reader you know that I think podcasting is an amazing tool for lead generation as well as audience building. The first 100 listeners will receive a FREE IP phone for every line (each an $85 value)! The first 100 listeners will receive a FREE IP phone for every line (each an $85 value)!

San Diego 65

San Diego IP Boston New York 65

ConversionXL

NOVEMBER 3, 2016

For further reading on B2B goals and measurement, check out this article on better measuring lead generation. So the process in B2B looks a bit like this (simplified): Visitor → MQL → SQL → customer. Account-Based Marketing. Something else unique in B2B is what’s known as Account-Based Marketing.

B2B 48

B2B Conversion B2C Sales Cycle 48

Up and Running

JANUARY 31, 2017

With that in mind, here are the WordPress plugins you can use to fully optimize your blog for user experience and lead generation. Login LockDown limits the number of login attempts from a given IP range within a certain time period. See Also: 11 Tips for Focused, Effective (and Inexpensive) Startup Marketing. Login LockDown.

SEO 60

SEO Analytics Caching Engineer 60