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Developing a Social Media Marketing Strategy that Builds Loyalty and Awareness

ConversionXL

Building loyalty and awareness are top priorities for any social media marketer. Today’s social media users are more discerning about where they place their trust. In this article, we’ll look at how the social media landscape has evolved, and what you can do to grow your presence and create a community of loyal fans.

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Steps to Create a Nonprofit Social Media Policy

Board Effect

Social media platforms are excellent vehicles for storytelling and creating awareness, yet, without a nonprofit social media policy in place, your board could be in for some unexpected problems. Just under 4 billion people use social media in the world. That said, social media is a double-edged sword.

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Evolving Your Personal Social Media Presence

YoungUpstarts

In the social media age, candidates are being judged on much more than just their resume and references. With recruiters increasingly scrutinizing applicants’ online personas, those on the job hunt must learn to evolve their personal social media presence. by Jean Dobey, founder and CEO of Hibe. Google yourself.

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Managing Social Media With Fetch Plus

YoungUpstarts

One of the companies that will feature at the upcoming web and mobile technology startup conference Echelon 2011 is Fetch Plus , a social media and mobile application development company. Fetch Plus is founded by 32-year old Carmen Benitez , who acts as its president and managing director. What Could Have Been.

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6 Reasons For Your Business To Embrace Social Media

Startup Professionals Musings

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the almost 30 percent of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” You need to be there.

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Five Steps To Social Media Success for Startups

Startup Professionals Musings

Everyone is talking about how social media can help you jumpstart your business at no cost, and experts are springing up on all sides to help you do it at a high cost. Before you start, analyze existing media, demographics, and new social media alternatives for a fit to your rollout campaign requirements.

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7 Lessons On How Startups Use Social Media To Succeed

Startup Professionals Musings

If you are a business owner today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.