crowdSPRING Blog

JANUARY 4, 2016

If you’re unable to find a URL that matches your business name, you can consider changing the name or finding an alternative URL that includes the name – or or one that complements the name. Don’t forget search engine optimization (SEO) and search engine marketing (SEM). Use a responsive design.

Web 48

Web Small Business Design SEM 48

Both Sides of the Table

MAY 15, 2010

SocialVibe – Social media monetization platform that benefits non-profit organizations and social causes. Leverages persistent cookie to follow a user and display recurring display advertising that matches a previous transaction intent or behavior. OTHER DEALS. Joe Marchese and Willan Johnson are President and COO, respectively.

Stealth 285

Stealth SEC Advertising Accredited Investor 285

YoungUpstarts

NOVEMBER 6, 2019

Most advertisers continue to increase their digital marketing spend in 2019 as billions of consumers are using online social media as a jumping off point into purchase decisions. Search Engine Optimization (SEO) is the utilization of a content strategy that allows you to organically gain visibility in the highest ranks of the search engines.

Channel 165

Channel PPC Marketing SEO 165

Occam's Razor

DECEMBER 6, 2010

I like reporting by Page Title (hopefully you are good at SEO and have taken care of this). Paid media (PPC, Display etc), Earned media(Social Media), and Free media (SEO, Referring Sites etc). Often we de-prioritize Earned Media and Free Media in favor of Paid Media (it seems sexy).

Analytics 125

Analytics Web Customer SEM 125

ConversionXL

FEBRUARY 5, 2020

Companies use social media to build their corporate image and reputation—and sharing results is a part of that. You can increase your influence—and charge higher fees—if the quality of the presentation matches the data within. SEM and SEO templates. Mix and match data sources. Functional dashboards are just okay.

Analytics 117

Analytics Metrics Affiliate Aggregator 117

crowdSPRING Blog

OCTOBER 27, 2013

Outsourcing social media. Many small business owners are devoting a significant chunk of their capacity to social media marketing, albeit sometimes with limited results. Having said that, these may inform how you approach your business in the next 12 months; here ya go: 1. Search is personalized.

Small Business 92

Small Business Securities and Exchange Commission Social Media Startup 92

crowdSPRING Blog

SEPTEMBER 14, 2014

SpyFu is a great tool that allows you to compare your own SEO/SEM tactics against those of your competitors. By allowing a peek at the competition’s most profitable keywords, you can tailor your own to match or exceed their efforts. The tool is simple to use and the results are intuitively displayed for simple analysis.

Small Business 79

Small Business SEM Social Media Mobile 79

Up and Running

DECEMBER 18, 2019

Although not every single person that buys from your company will match these personas to a tee, establishing a sense of who you want to engage with will help you refine your messaging to speak clearly to the type of person that you want your company to attract. Identify your 5 core stories . The key is that less is actually more.

Curation 96

Curation Social Media SEM Audience 96

Eric Friedman

JULY 28, 2008

You are participating in a keynote roundtable this year at the SES 2008 show in San Jose about attributing sales to Search – How much credit does an SEM program deserve in an overall marketing mix? Search is one of the most inherently measureable media out there. Sometimes it’s the only marketing vehicle creating the value.

San Jose 60

San Jose SEM Campaign SEO 60

OnlyOnce

APRIL 27, 2010

  Sherry’s follow up article entitled E-mail and Social Media: The New Chocolate and Peanut Butter.  and Liana Evans’ article in ClickZ, Email Can Be Social Media’s Best Friend , both explain the interplay of email and social media nicely.   You can’t, or at least shouldn’t, have one without the other.

Social Network 48

Social Network SEM B2C Social Media 48

OnlyOnce

APRIL 27, 2010

  Sherry’s follow up article entitled E-mail and Social Media: The New Chocolate and Peanut Butter.  and Liana Evans’ article in ClickZ, Email Can Be Social Media’s Best Friend , both explain the interplay of email and social media nicely.   You can’t, or at least shouldn’t, have one without the other.

Social Network 48

Social Network SEM B2C Social Media 48

OnlyOnce

APRIL 27, 2010

  Sherry’s follow up article entitled E-mail and Social Media: The New Chocolate and Peanut Butter.  and Liana Evans’ article in ClickZ, Email Can Be Social Media’s Best Friend , both explain the interplay of email and social media nicely.   You can’t, or at least shouldn’t, have one without the other.

Social Network 48

Social Network SEM B2C Social Media 48

Duct Tape Marketing

MAY 4, 2016

Public Relations– This includes activities aimed at receiving coverage in traditional media outlets. Tools: BuzzSumo – Search tool that tracks content on all social networking sites and ranks them based on the number of shares on various social media platforms. SEM Rush – Find profitable key words.

Lead Generation 28

Lead Generation Social Media Public Relations Channel 28