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HOW TO: Hire the Perfect CTO

mashable.com

He is a serial entrepreneur, internationally syndicated columnist, angel investor, public speaker and author of the best-selling book Never Get a “Real&# Job: How To Dump Your Boss, Build a Business and Not Go Broke. This is especially true when it comes to tech companies hiring the wrong chief technology officer.

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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

It’s always fun debating companies with Dana because she’s always so knowledgeable on deals – particularly those in the digital media, ad-tech and eCommerce spaces. Gilt Group is currently the largest private sale web site in US. Configurable from desktop-based web-based UI. Greycroft is an early-stage VC. Time will tell.

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Native App vs. Web App: Which Is Better for Mobile Commerce?

mashable.com

Sourcebits offers design and development services for iOS, Android, Mobile and Web platforms. Marketing firm Performics reported that 49% of “heavy mobile web users&# have made a purchase using a mobile device. ); // Welcome to Mashable! Sign in with Facebook or Twitter to get started!

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5 Hot Ecommerce Trends to Watch

mashable.com

What follows are five ecommerce trends that illustrate the direction that online shopping is headed, as well as some insight and strategies that will allow businesses and consumers to better navigate the uncertain seas of web-based retail. Mobile devices are fast becoming the preferred method of accessing the web. Web Video Roundup.

eCommerce 101
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Startup Investor Makes a Deal: Engineers for Equity

mashable.com

The shortage of startup technical talent, especially in New York City, has been well-documented. ); // Welcome to Mashable! Sign in with Facebook or Twitter to get started! Have an account? In exchange for $150,000 to $300,000 of work, each startup has given Kayweb 14% to 40% equity. Kayserian believes they will.

Equity 74
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What Google's Penguin Algorithm Means for Your Business

mashable.com

Penguin : Released April 2012, this algorithm put tighter guidelines on website optimization and adjusted a number of web spam factors, including keyword stuffing, cloaking, unnatural links and content spinning. Google just wants to make the web a better place, and it does that by rewarding people who do things right.

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How to Plan Your Social Integration Strategy

mashable.com

9 Tech Millionaires Under Age 30 [INFOGRAPHIC]. Brian Sullivan is vice president of client services at Gigya , where he advises clients on implementing social technology. Gigya offers websites a suite of social technology like social login , comments, game mechanics and a social identity management platform.