2012, Portfolio, PR and Revenue - StartUpRoar

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2012

Portfolio

PR

Revenue

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Do Less. More.

Both Sides of the Table

JUNE 18, 2015

There’s too much PR and too many tech blogs and too many newsletters and aggregators and Twitter summarizers to even try to catch everything that’s going on and equally there’s so much noise that it becomes harder to be heard. They’re doing how much in SaaS revenue? You own how much?” Year in, year out.

Software Review

Software Review Turkey Portfolio Syndicate

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Cracking The Code: SaaS Multiples: Recovery or Bubble?

Cracking the Code

FEBRUARY 23, 2011

It would have been easy to explain the difference by changes in the 2010/2011 revenue growth projections but unfortunately that is not the case. revenues while large caps are trading at 6.4x. Portfolio. (3). ► 2012. (1). Impact of the recession on SaaS Sales&Marketing pr. Wednesday, February 23, 2011.

Software Review

Software Review Technical Review Valuation Europe

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Cracking The Code: Impact of the recession on SaaS.

Cracking the Code

OCTOBER 9, 2009

This strong recovery has highlighted the resiliency of the recurring revenue model in a downturn as well as the stength of the shift to soaftware-as-a-service and cloud computing. Just some food for thought as you build your investment portfolio. Portfolio. (3). ► 2012. (1). Post a Comment. Europe Consumer. (1).

Software Review

Software Review Technical Review Cloud Europe

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Cracking The Code: State of the SaaS 13: Q1 2010 Sentiment

Cracking the Code

MARCH 12, 2010

Given the predictability of SaaS GAAP revenues on a quarterly basis, the fact that the 08/09 projections were unchanged is not a surprise. Given that the revenues are not growing very fast, this means that most of the companies have reduced their sales force and focused on productivity improvement. Portfolio. (3). internet. (6).

Software Review

Software Review Technical Review Cloud Forecast

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Cracking The Code: Cloudonomics and 2010 Planning for your.

Cracking the Code

DECEMBER 1, 2009

Portfolio. (3). ► 2012. (1). Impact of the recession on SaaS Sales&Marketing pr. The recession created opportunities! Europe Consumer. (1). Favorite Podcasts. (1). internet. (6). McKinsey highlights. (1). Online Gaming. (1). sales and marketing. (10). Small and medium businesses. (2). software. (10). Venture Capital.

Software Review

Software Review Technical Review Cloud Europe

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Cracking The Code: New SaaS 13 Index: Welcome to LogMeIn.

Cracking the Code

NOVEMBER 10, 2009

It is intriguing to see the M&A dynamics in the space, highlighting the interest of tech companies for recurring revenue streams - even SAP announced in their analyst call earlier this month that they were moving from perpertual licenses to five year term licences. Portfolio. (3). ► 2012. (1). Europe Consumer. (1).

Software Review

Software Review Technical Review IPO Cloud

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Cracking The Code: Getting through the downturn: a few thoughts.

Cracking the Code

NOVEMBER 13, 2008

A few days ago, Bessemer West Coast SaaS Practice - David Cowan , Byron Deeter and myself, hosted a CFO Dinner for our SaaS portfolio at John Bentleys in Redwood City. Fifteen CFOs participated - about half of them from Bessemer portfolio SaaS companies (Cornerstone On Demand, Intacct. Portfolio. (3). ► 2012. (1).

Software Review

Software Review Technical Review Valuation Portfolio

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Cracking The Code: Unveilling of the Bessemer's 10 laws of Cloud.

Cracking the Code

NOVEMBER 10, 2009

Cloud accounting is all about matching revenue and costs to consumption…well, except for professional services! Portfolio. (3). ► 2012. (1). Impact of the recession on SaaS Sales&Marketing pr. The most important part of Software-as-a-Service isn’t "Software" its "Service"! Support, support, support!

Software Review

Software Review Cloud Technical Review Sales Cycle

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Cracking The Code: Launch of the SaaS 13 Index!

Cracking the Code

FEBRUARY 25, 2008

As I was building the spreadsheet, I also included the revenue multiples for this set of companies, both for the trailing 12-month (TTM) and the forward 12-month (FTM). Portfolio. (3). ► 2012. (1). Impact of the recession on SaaS Sales&Marketing pr. pts and is dynamically updated via GoogleDocs. internet. (6).

Software Review

Software Review Technical Review Europe Venture Capital

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Cracking The Code: Building Your SaaS Sales Compensation Plan

Cracking the Code

JANUARY 22, 2009

While it may make sense to offer very slight adjustments for favorable payment terms and one time revenue, net additions to MRR should dominate the sales rep’s thoughts. 1 of MRR generates $12 of annual revenue, so $1 commission equals 1/12=8.3% of Year One Revenue Sounds high, but is that considered a reasonable package?

Software Review

Software Review Clawback Sales Salary

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How To Create Buzz Around Your Startup

David Teten

JULY 12, 2013

Are you trying to build buzz, but don’t have the cash to launch a full-fledged PR campaign? I emphasize that the best PR you can build is through satisfied customers with high Net Promoter scores. In other words, you should focus first on a great product/service, and only after you’ve achieved that worry about PR.

PR

PR Public Relations Startup Technical Review

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Cracking The Code: Why I disagree with Tony Zingale on the future.

Cracking the Code

DECEMBER 16, 2006

however, public SaaS companies like Concur, Saba, Taleo, LivePerson and Ultimate are growing 50-100% per year and trading at an average 5x trailing revenue multiples (I excluded salesforce leading the pack with 9x!) whereas traditional software companies of this size have a growth rate of less than 10% and revenue multiples of 2-2.5x.

Software Review

Software Review Silicon Valley Technical Review Software

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Cracking The Code: Happy New Year 2008!

Cracking the Code

JANUARY 28, 2008

Eloqua is bringing this revolution to the B2B marketers by providing on-demand applications and best-practice expertise for B2B marketers to execute, automate and measure effective marketing programs that drive revenue. Portfolio. (3). ► 2012. (1). Impact of the recession on SaaS Sales&Marketing pr. internet. (6).

Software Review

Software Review Technical Review Los Angeles Europe

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How To Create Buzz Around Your Startup

David Teten

JULY 12, 2013

Are you trying to build buzz, but don’t have the cash to launch a full-fledged PR campaign? I emphasize that the best PR you can build is through satisfied customers with high Net Promoter scores. In other words, you should focus first on a great product/service, and only after you’ve achieved that worry about PR.

PR

PR Public Relations Startup Technical Review

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Cracking The Code: "10 Things Every CEO Needs to Know About.

Cracking the Code

MAY 25, 2010

A few highlights from the different keynotes and speakers On top of Jason, we also had the chance of having many great speakers at the event and here are a few quotes and notes that I have taken during the different keynotes and panels: Joe Payne, CEO of Eloqua moderated the panel on Revenue Performance Management. Portfolio. (3).

Software Review

Software Review Cloud IPO Jordan

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Measuring sales and marketing effectiveness of SaaS companies

Cracking the Code

MARCH 10, 2008

I found this approach interesting, but it seems to me that gross margin is a more relevant benchmark than revenues, given that the GM of saas companies varies by type of application and size of the company (for example NetSuite went from about 50% GM three years ago to close to 70% today).

Sales

Sales Software Review Marketing Technical Review

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35 Entrepreneurs Explain How They Came Up With Their Business Name

Hearpreneur

JANUARY 22, 2017

After years working in fashion PR/Marketing in NYC and Milan, and then as a co-founder/owner of a Brooklyn-based rock ’n’ roll play space for kids under 5, I found myself becoming overly excited about my friends starting new businesses. including leaders of our portfolio companies. #10 – Obsessed with Entrepreneurs & Music.

Naming

Naming Entrepreneur LLC Software Review

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Cracking The Code: The Bessemer 10 laws of SaaS - Fall 2008.

Cracking the Code

OCTOBER 10, 2008

Be prepared to cross the desert - SaaS requires R&D and sales expense up front for a multi-year stream of revenue, so it demands enough investment capital to fund 4+ years of runway. Farming is also often overlooked, but can help grow customer accounts and revenues from 30% upwards (if successful). Great list! Philippe Botteri.

Software Review

Software Review North America Europe Metrics

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Cracking The Code: Death Sentence for SaaS.or for Lawson?

Cracking the Code

SEPTEMBER 2, 2008

The Deutsche Bank report has a very interesting chart on the topic presenting the Free Cash Flow margins vs. the revenue growth four years post IPO for select software leaders: As you can see, with 20% Free Cash Flow margin and a 50% growth rate, Salesforce is well positioned in the pack! Portfolio. (3). ► 2012. (1).

Software Review

Software Review Software Technical Review Cloud

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Twitter Link Roundup #136 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

JUNE 22, 2012

Facebook to Debut Ad Exchange in Bid to Boost Revenues – [link]. 10 skills the PR pro of 2022 MUST have – [link]. 40 Super Creative And Crazily Unique Web Designer Portfolios: 2012 – [link]. EBook Revenues Beat Hardcovers For The First Time – [link]. What Facebook Knows – [link].

Social Media Small Business Design Media

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The 10 laws of SaaS unveiled at Bessemer CEO Summit

Cracking the Code

FEBRUARY 4, 2008

A few times per year, Bessemer organizes a CxO event for our portfolio companies and we decided to focus our first session of 2008 on Software-as-a-service (SaaS). This invite-only event for our portfolio companies and close friends of the firm was designed to be fairly intimate and interactive. Monday, February 04, 2008.

Software Review

Software Review South Korea IPO Portfolio

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Cracking The Code: SaaS business metrics: why are they different?

Cracking the Code

JULY 6, 2007

I was surprised today when I went through the NetSuite IPO filling (S1) to see that it looked very much like any Enterprise software document - not a single mention of churn or % of recurring revenues. The reason for this difference, from an investor perspective, is that the SaaS model provides far clearer visibility into future revenues.

Software Review

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