Aggregator Mobile PPC Presentation 
Occam's Razor
OCTOBER 21, 2013
Depending on the mobile device and browser you are using (for example, Safari since iOS 6), you have already been using secure search for a while regardless of the search engine you use. This in turn mandates new SEO (and PPC) strategies, if we don't want to fail. Aggregated search engine level analysis.
Occam's Razor
OCTOBER 31, 2011
I love that the analyst is segmenting the data rather than showing the aggregate trend ("all data in aggregate is essentially crap" – me). But Mobile is a platform. The analyst recommended a higher investment in Mobile based on this graph!]. Never Compare Apples to Watermelons. Is that good?
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Occam's Razor
JULY 1, 2013
Both drop dead simple in their presentation but incredible in the insights that they can bring to fore. An obsession with SEO and PPC is pretty much warranted in most companies, across platforms (desktop, mobile – it is particularly heartbreaking how poor most companies do on mobile platforms). SiteCatalyst.
Occam's Razor
AUGUST 22, 2011
Mobile Marketing and Analytics: Click-to-Call Mobile Ad Campaigns. Aggregation of Marginal Gains: Recession Busting Analytics! Consultants, Analysts: Present Impactful Analysis, Insightful Reports. PPC / SEM Analytics: 5 Actionable Tips To Improve ROI. Let's go and and have some fun! Web Analytics Demystified.
Occam's Razor
OCTOBER 14, 2014
… You can see the wisdom of not just setting a 20% aggregate conversion rate, based on the above benchmarking data. A couple more tips on benchmarking using your own web analytics data, this time the performance of your content on your site – mobile or desktop, site or app. Particularly crushing is the mobile battle.
Occam's Razor
AUGUST 9, 2016
SEO & PPC, Because You Should! Next go to the report with new things that will help you drive smarter merchandizing on your mobile and desktop websites. You spend money on SEO and PPC. The latter is particularly useful as an aggregated view for senior executives. Play with Enhanced Ecommerce Reports. Take a break.
ConversionXL
FEBRUARY 26, 2020
a link in a PDF or spreadsheet, or a link within an email—especially when opened in a desktop client like Microsoft Outlook or on a mobile device). Links shared and clicked within mobile apps and instant messengers. If present, utm_source will take precedence over the HTTP referrer. Browser bookmarks or directly entered URLs.
Expert insights. Personalized for you.
154 
Let's personalize your content