Analytics Campaign Clickthrough Revenue 
ConversionXL
OCTOBER 21, 2014
Watching the growth of digital analytics over the last several years has been both exciting and disturbing. Disturbing, because many people & organizations want to compete on analytics, but are not doing the right things or adopting the right thinking about analytics. 15% of companies don’t track ROI (Return on Investment).
ConversionXL
APRIL 29, 2013
In this article we’re going to dive deep into a discussion about creating content for your autoresponder campaign. We’ve talked about ReOptimizing your autoresponders and creating effective drip campaigns before. Identifying The Starting Point of Your Auto-Responder Campaigns. ” The result?
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
leananalyticsbook.com
AUGUST 19, 2012
Lean Analytics Book. This is the typical transaction funnel that anyone who’s used web analytics is familiar with. Media is about time on page, pages per visit, and clickthrough rates. That might sound pretty standard, but the variety of revenue models can complicate things. Skip to navigation. Skip to footer.
ConversionXL
MAY 24, 2013
A strong A/B testing plan will allow you to increase your revenue. What is happening: Make sure you are getting actionable data from Google Analytics. Companies often fail in web analytics because their objectives are not simple to understand or measure. 2) Increase y – Increase clickthrough rates.
ConversionXL
APRIL 11, 2016
In some cases, you might have an entire marketing campaign to go along with your video. Following the video, there will likely be a call to try the product, social media buzz about the campaign, etc. The campaign was focused on getting marketers to identify as one or the other, and then become Strategic Sue with Vidyard.
Version One Ventures
NOVEMBER 24, 2014
Google Analytics, Flurry, Mixpanel, etc.). For example, imagine asking yourself, “ What day of the week is best to ramp up our ad campaigns? ” Now, consider rephrasing the question above into a hypothesis: “ Our best clickthrough rate is on Fridays in New York City.” a) Univariate analysis. Stay tuned!
Lightspeed Venture Partners
DECEMBER 3, 2010
The online video networks are doing terrific business, and even Yahoo is benefiting from increased brand spend, seeing revenue growth for the first time in a while. The key driver of this renewed confidence from brand advertisers is better measurement of brand metrics that can show the impact of online advertising beyond clickthrough.
Expert insights. Personalized for you.
113 
Let's personalize your content