ConversionXL

MAY 6, 2014

I had invested a lot into this campaign. Not only had I spent four months putting the campaign together, but I had also put a significant amount of my personal savings into ensuring that this campaign was everywhere during those 100 hours. I wanted to know was which traffic sources I need to prioritise during the real campaign.

Sales 132

Sales Conversion Stock PPC 132

Occam's Razor

AUGUST 28, 2006

Segmentation examples would include: By “campaigns” (this would include PPC, Pay Per Click, / SEM, Search Engine Marketing, and direct marketing and other campaigns you run). Do you have it in stock? This can be great source of actionable insights. Did I miss something above? Like this post?

Metrics 98

Metrics Analytics SEM Campaign 98

ConversionXL

MAY 29, 2013

But now that it’s getting more and more difficult to make money via AdWords and other PPC channels, boosting conversion rates on your landing pages is more important than ever. 7 You’re using cheesy stock photos. Cheesy stock photos hurt your credibility and show the world you’re… ignorant. No kidding.

PPC 132

PPC Mobile Conversion Stock 132

ConversionXL

AUGUST 14, 2019

What can it offer your analytics team ? In this instance, you’d combine data from your ecommerce platform with Google Analytics data. The correlation wasn’t a surprise, but it confirmed the success of our SEO campaign. Combining Google Analytics data with imported data. As their PPC agency, we had to justify this dip.

Analytics 123

Analytics Metrics eCommerce Search 123

ConversionXL

SEPTEMBER 30, 2020

Urchin , later acquired by Google, invented an amazing way of measuring campaign performance by using last non-direct click attribution and first-party cookies. After the iPhone launched in 2007 to mass adoption, analytics were never the same. The solution was perfect—for earlier times: People used mostly one device.

Artificial Inteligence 121

Artificial Inteligence Channel eCommerce Conversion 121

ConversionXL

APRIL 12, 2017

On day one, we heard from UX and digital analytics experts. Analytic: A measure software can track. E.g. Message match / headline match from PPC ad to landing page. The same audiences you create remarketing campaigns for can be created and used for targeting in GO. pic.twitter.com/T2OjzFm2U8. Preferences, intents, etc.

San Antonio 86

San Antonio Metrics B2B Analytics 86

ConversionXL

JULY 11, 2016

Compared to earlier tv-branding campaigns today, memory allocation is scattered across multiple devices and activities at a time. Most of the time companies invest in traffic, sites, analytics, but not user research to find out about the the true/implicit motivation of their customers (reasonable would be at least 85%/15%).

PPC 48

PPC Analytics Video Non-Compete 48

Occam's Razor

APRIL 29, 2013

If it take ten days to make a decision to change bids on our PPC campaigns, let's go with that data cycle. " You end up paying substantial amounts of money to your analytics/big data vendor – for questionable value. This quarter the goal of our PPC campaign is to get that to $2. "

Metrics 166

Metrics Marketing Search SEO 166