Occam's Razor
OCTOBER 21, 2013
Following revelations of NSA activities via Mr. Snowden, Google has now switched almost all users to secure search, resulting in even more user search queries showing up as not provided in all web analytics tools. No keyword data in analytics tools. No keyword-level conversion analysis. Implications of Secure Search Decision.
ConversionXL
NOVEMBER 11, 2015
Whether you’re a conversion optimization agency, consultant, or in-house at a startup or enterprise, investing in the right conversion optimization tool is a big decision. You can, for example, isolate the conversion rate for all visitors who played the video you’re testing. It opens the door for detailed analysis.
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Software By Rob
JANUARY 12, 2010
By now we’ve discussed the fact that you should first plug your funnel , then improve conversion rates , then work on sending as much traffic as possible to your website. But we haven’t talked about how big of a role traffic quality plays in determining your conversion rate. This is because the quality is so much better.
ConversionXL
JULY 29, 2020
Consider the difference between All-Clad’s product pages and product listings on Amazon: It’s easy to see some of the keywords added to Amazon titles and how those might target user searches: “non-stick,” “dishwasher safe,” “hard anodized.”. Click-through and conversion rates are critical. Conversion rate. Image source ).
Up and Running
NOVEMBER 14, 2017
Here’s the structure that we used to come up with our new product name. Note: While we used this structure to name our product, you could also use this same process to name a company. There really aren’t too many differences in how you’d approach the naming problem.). I’m really the analytic type.
Software By Rob
JULY 15, 2011
It’s a free tool put together by Sean Ellis and Hiten Shah as a way for product owners to easily survey their customers using pre-written questions. You enter your product name and voila – 8 questions that Sean Ellis has used many times to achieve his massive successes with companies like DropBox, Xobni, LogMeIn and Lookout.
Occam's Razor
JULY 22, 2013
micro-conversion). Why is it that SEO is only focused on our brand terms and product names, when there are 9 million additional intent-identified queries in the Do stage and 14.6 The company obsesses about conversion rate. And yes, conversion it is important ( but you should not obsess about it ). Again, important.
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