ConversionXL

NOVEMBER 22, 2022

In this article, you’ll learn which metrics to measure to understand and improve marketing performance. Featured guides: Bounce Rate vs. Exit Rate: What’s the Difference? What is Click-Through Rate? Conversion rate: Understand marketing success Where to track conversion rate 10.

Metrics 105

Metrics Analytics Marketing Acquisition 105

ConversionXL

FEBRUARY 7, 2014

Below I’ll break down the interview’s core points in article format and link to relevant resources throughout. Calculate Your Churn. ” The easiest metric for subscription software products to check is churn rate. . “On SaaS, target churn rate should be around 2% monthly churn.

Software 93

Software Churn Rate eCommerce Flash 93

ConversionXL

AUGUST 13, 2019

foundational, evergreen articles) over short-term returns, and they were experimenting with different content types to see which would earn more shares and links. While email acquisition generally measures the strength of your top-of-funnel content, this conversion metric is heavily influenced by your mid-funnel content (e.g.

Metrics 117

Metrics SQL Retention Churn Rate 117

ConversionXL

NOVEMBER 17, 2022

The company once had the market’s highest churn rate and lowest Net Promoter Score (NPS). By switching from manual analysis data to predictive analytics, Sprint could quickly analyze user behavior to spot customers at risk of churn and identify retention offers. Conversion rate. Engagement rate.

Analytics 106

Analytics Metrics Channel Campaign 106

ConversionXL

FEBRUARY 1, 2018

It’s no surprise, then, automated emails get 152% higher click rates than broadcast emails. There are many types of drip campaigns depending on your conversion goal. Churn Prevention. Involuntary Churn Prevention. The problem, though, is as your company grows, so, too, does your churn rate. Reactivation.

Marketing 97

Marketing Campaign Software Review Email 97

ConversionXL

OCTOBER 30, 2019

Article after article, course after course, conference talk after conference talk addresses acquisition experimentation—getting more conversions at the top of the funnel. Exhibit A: This is the table of contents from the article that currently ranks first for the keyword “conversion rate optimization tips.”

Retention 101

Retention Metrics Churn Rate Acquisition 101

ConversionXL

OCTOBER 30, 2019

Article after article, course after course, conference talk after conference talk addresses acquisition experimentation—getting more conversions at the top of the funnel. Exhibit A: This is the table of contents from the article that currently ranks first for the keyword “conversion rate optimization tips.”

Retention 48

Retention Metrics Churn Rate Acquisition 48

ConversionXL

MARCH 15, 2016

Desktop user onboarding flows introduce you to a task management tool, a conversion research SaaS, etc. It means that user retention becomes even more important. If users are not onboarded properly, the chances of retention are minimal. Churn rate is proportional to the distance between sign-up and value.

Mobile 48

Mobile Retention Email Software Review 48

ConversionXL

AUGUST 12, 2016

This article will show you how to conduct a SaaS funnel audit , especially if this is your first time conducting one. However it comes with it’s own set of challenges, like retention and churn. LTV = ARPA * % Gross Margin / % MRR Churn Rate. How Healthy Is Your SaaS Right Now? Customer Acquisition Cost (CAC).

Software Review 48

Software Review Metrics Revenue Acquisition 48

maplebutter.com

JANUARY 8, 2013

Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly. If you’re looking to find / earn a technical co-founder then Andrew’s article is the best read. At the end of the conversation, ask them if they’d be willing to make an introduction.

Technical Review 44

Technical Review Startup Cofounder Software Review 44

andrewchenblog.com

JANUARY 28, 2010

If these questions interest you, keep reading Article summary (for people with attention deficit!) Do it right, and your conversion rates might be as high as 20%. Understanding your engine of adoption User retention Of course, it’s not enough to just acquire paying users, you need to retain them.

CPA 51

CPA Retention Viral Acquisition 51

Up and Running

MARCH 11, 2015

I know that one of my colleagues on the line is going to post the link to a great article about how to write a good one-page business plan. Then referral rates and opt-out rates. It was interesting to me, so we had this whole conversation about the type of people. How are you going to get them? This is what we track.

Technical Review 60

Technical Review Software Review Due Diligence Exit Strategy 60

ConversionXL

MARCH 5, 2014

The origins of this myth can be traced back to the 1980′s when the Technical Assistance Research Project published research that stated the cost of customer acquisition vs the cost of customer retention was significantly higher. Working on conversion optimization to convert more visitors into leads. image source. image source.

Customer 133

Customer Churn Rate Retention Acquisition 133

ConversionXL

OCTOBER 30, 2021

In this article, you’ll learn how to do just that. This can be simplified further into a three-stage model: Top of the funnel (TOFU): Awareness Middle of the funnel (MOFU): Consideration Bottom of the funnel (BOFU): Conversion. These linear marketing/conversion funnel models are based on the traditional customer lifecycle. .

Customer 140

Customer Marketing Social Media CPA 140